@heybailey___
BAILEY | Attorney & Mom of Two
Staying happy, healthy, & sane at home and at work Practical finds + subtle shifts that actually help All The Things ↓
@heybailey___ Profile Analysis Summary
Based on the last 12 posts
When we look at how heybailey___'s audience interacts with their content, we see an engagement rate of 1.62% — that's about 208 likes and 37 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 75% of recent posts are videos and 25% are photos. Interestingly, photo content tends to spark 1.3x more interaction than videos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 10 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 397 characters.
Key Metrics
15K
Followers
352
Following
12
Total Posts
1.63%
Engagement Rate
208
Avg Likes
37
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
15,049 followers
1.62% engagement rate
12 posts, 37 avg comments
42.8:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
2.5K
Total Likes
438
Total Comments
Engagement Rate
Your engagement rate is 35% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 90% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 54% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.1
Posts per day
1
Posts per week
Sunday
Most active day
Posts by Weekday
Top Performing Content
A little mental gymnastics is sometimes required in motherhood — here's a few of my favorite tricks ...
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🆘🦇Sending out the working mom bat signal – what are we feeding ourselves for breakfast? Breakfas...
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If you didn't have time to prep for work lunches this week and want to spend $3847 on UberEats, I'm ...
View on InstagramAnalyzed 12 posts. Top content receives 308 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 68 avg engagements per post.
Engagement Trend
Overall Trend
StableComparing 6 older posts to 6 recent posts. Overall engagement has remained stable by <span class="font-medium text-green-400">2.4</span>%
Likes Trend
+19.5%
Before: 189 avg
After: 226 avg
Comments Trend
-59.6%
Before: 52 avg
After: 21 avg
Total Engagement
+2.4%
Before: 241 avg
After: 247 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 397 characters. Medium captions (101-500 chars) perform best with 261 avg engagements.
Hashtag Performance
With Hashtags
0
posts
Without Hashtags
12
posts
Average 0.0 hashtags per post. Posts without hashtags perform 245 better on average.
Growth Indicators
Account Classification
Small InfluencerWith 15K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.023
ExcellentEngagement Rate
1.62%
Below averageTotal Followers
15K
Following 352- • Very influential - follows far fewer than followers
- • Engagement rate is below the 3-5% benchmark for small accounts
- • Average of 208 likes and 37 comments per post
Hashtags & Captions
Top Hashtags
No hashtags found in recent posts
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.
Business & Motivation
Entrepreneurship and motivational content
Family & Relationships
Content about family and relationships
Food & Cuisine
Food-related content and culinary experiences
Fitness & Health
Posts about fitness, workouts, and healthy living
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows average engagement with primarily English content. Average post reaches an estimated 623 accounts.
Best Time to Post
Best performing time: Tuesday 8pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @heybailey___'s recent content
@heybailey___'s engagement rate of 1.62% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.
Content strategy is 75% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 10 days between posts. low frequency typically leads to better audience retention.
Caption strategy follows a moderate approach with an average of 397 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.