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hope.macaulay's engagement rate sits at 0.08%. For accounts with 500K-1M followers, the average is around 1.5%, so there's some room to grow β though every community is unique.
Out of the last 12 posts, 58% are videos and 42% are photos. Notably, photos tend to get 1.3x more engagement than videos. New content goes up pretty much every day β a very consistent posting habit. Captions lean concise, averaging 101 characters.
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HOPE MACAULAY
By @hope.1 Mindfully made, family-run and celebrating local craftsmanship in our home of Northern Ireland Sister brand @...