@howtheoceanworks
How The Ocean Works
Here to teach you everything about the ocean! - DM for credit/removals
@howtheoceanworks Profile Analysis Summary
Based on the last 12 posts
When we look at how howtheoceanworks's audience interacts with their content, we see an engagement rate of 195.04% — that's about 82.3K likes and 142 comments per post on average. Compared to similar accounts in the 10K-100K follower range (where the average sits around 2.5%), this is 7702% higher, which suggests a genuinely engaged community.
Looking at content mix, about 8% of recent posts are videos and 92% are photos. Interestingly, video content tends to spark 3.3x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 17 days — a infrequent rhythm. Captions tend to be detailed, averaging around 955 characters.
Key Metrics
42.3K
Followers
15
Following
12
Total Posts
195.04%
Engagement Rate
82.3K
Avg Likes
142
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
42,290 followers
195.04% engagement rate
12 posts, 142 avg comments
2819.3:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
988.1K
Total Likes
1.7K
Total Comments
Engagement Rate
Your engagement rate is 7702% above the Micro (10K-100K) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 4017% above the Micro (10K-100K) benchmark. Your content resonates well with your audience.
Avg. Comments per Post
Your comment rate exceeds the Micro (10K-100K) average by 77%. You're building meaningful conversations with your audience.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.1
Posts per day
0
Posts per week
Saturday
Most active day
Posts by Weekday
Top Performing Content
This image shows a small orange crab—likely a type of ghost crab—on a sandy beach holding a fish abo...
View on Instagram
A beluga whale releasing a bubble from its blowhole, a behavior that looks hilarious but is actually...
View on Instagram
@howtheoceanworks teaches you something new about the ocean everyday! A newborn dolphin swimming na...
View on InstagramAnalyzed 12 posts. Top content receives 417.5K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 158.3K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">98.8</span>%
Likes Trend
-98.8%
Before: 162.7K avg
After: 2K avg
Comments Trend
-97.0%
Before: 275 avg
After: 8 avg
Total Engagement
-98.8%
Before: 163K avg
After: 2K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 955 characters. Long captions (500+ chars) perform best with 82.5K avg engagements.
Hashtag Performance
With Hashtags
3
posts
Without Hashtags
9
posts
Most Used Hashtags
Average 1.0 hashtags per post. Posts with hashtags get 315.9K more avg engagements.
Growth Indicators
Account Classification
Small InfluencerWith 42.3K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.000
ExcellentEngagement Rate
195.04%
Above averageTotal Followers
42.3K
Following 15- • Very influential - follows far fewer than followers
- • Engagement rate is above the 3-5% benchmark for small accounts
- • Average of 82.3K likes and 142 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Nature & Environment
Posts featuring natural landscapes and wildlife
Beauty & Skincare
Beauty tips and skincare routines
Food & Cuisine
Food-related content and culinary experiences
Family & Relationships
Content about family and relationships
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows very high engagement with primarily English content. Average post reaches an estimated 247K accounts.
Best Time to Post
Best performing time: Saturday 12pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @howtheoceanworks's recent content
@howtheoceanworks's engagement rate of 195.04% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.
Content strategy is 92% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 17 days between posts. low frequency typically leads to better audience retention.
Best performing photo generated 5.1x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a detailed approach with an average of 955 characters. This detailed style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.