@iam_setfree
Set Free
Creative Director/Director - 2023 Gold & Bronze Clio Award Winner, 2022 Bronze & Silver Cannes Lion Winner. 2022 3x Platinum 2x Gold Muse Award Winner
@iam_setfree Profile Analysis Summary
Based on the last 12 posts
When we look at how iam_setfree's audience interacts with their content, we see an engagement rate of 2.39% — that's about 1.5K likes and 65 comments per post on average. This lines up well with the 2.5% average for accounts with 10K-100K followers — a solid, steady performance.
Looking at content mix, about 25% of recent posts are videos and 75% are photos. Interestingly, video content tends to spark 8.4x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 100 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 242 characters.
Key Metrics
67.4K
Followers
4.3K
Following
12
Total Posts
2.39%
Engagement Rate
1.5K
Avg Likes
65
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
67,365 followers
2.39% engagement rate
12 posts, 65 avg comments
15.6:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
18.5K
Total Likes
784
Total Comments
Engagement Rate
Your engagement rate is on par with the Micro (10K-100K) average. You're performing as expected for your follower tier.
Avg. Likes per Post
Your average likes are 23% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 18% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Wednesday
Most active day
Posts by Weekday
Top Performing Content
@icet built a career saying exactly what he meant and never once apologized for it. In this conversa...
View on Instagram
To GOD be the Glory! To be a kid born in the Bronx and live at 172 Fulton Avenue, then move to Phill...
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You can never go wrong with tacos and sports 🌮 Order all of your gameday essentials and more on Do...
View on InstagramAnalyzed 12 posts. Top content receives 11.1K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 4.2K avg engagements per post.
Engagement Trend
Overall Trend
IncreasingComparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">70.4</span>%
Likes Trend
+74.0%
Before: 1.1K avg
After: 2K avg
Comments Trend
+7.4%
Before: 63 avg
After: 68 avg
Total Engagement
+70.4%
Before: 1.2K avg
After: 2K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 242 characters. Long captions (500+ chars) perform best with 3.3K avg engagements.
Hashtag Performance
With Hashtags
1
posts
Without Hashtags
11
posts
Most Used Hashtags
Average 0.3 hashtags per post. Posts with hashtags get 10.8K more avg engagements.
Growth Indicators
Account Classification
Medium InfluencerWith 67.4K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.064
ExcellentEngagement Rate
2.39%
Above averageTotal Followers
67.4K
Following 4.3K- • Very influential - follows far fewer than followers
- • Engagement rate is above the 1-3% benchmark for medium accounts
- • Average of 1.5K likes and 65 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.
Photography & Art
Focus on visual storytelling and artistic content
Business & Motivation
Entrepreneurship and motivational content
Family & Relationships
Content about family and relationships
Travel & Adventure
Content related to travel destinations and adventures
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows average engagement with primarily English content. Average post reaches an estimated 4.6K accounts.
Best Time to Post
Best performing time: Wednesday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @iam_setfree's recent content
@iam_setfree's engagement rate of 2.39% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.
Content strategy is 75% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 100 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 7.1x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 242 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.