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illinimbb's engagement rate sits at 9.44%. That's 425% above what you'd typically see for accounts with 100K-500K followers (average 1.8%) β a sign of a genuinely connected audience.
Out of the last 12 posts, 25% are videos and 75% are photos. Notably, photos tend to get 3.8x more engagement than videos. Content shows up about every 4 days. Captions lean concise, averaging 57 characters.
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Illinois Men's Basketball