@instdougramm
Doug | Travel Writer
Teacher. Writer. Roman Soldier. βοΈ Nat Geo, BBC Wildlife, Wanderlust and more π Trav Media Rising Star 2023 π Best Sustainability Feature 2024
@instdougramm Profile Analysis Summary
Based on the last 12 posts
When we look at how instdougramm's audience interacts with their content, we see an engagement rate of 3.23% β that's about 454 likes and 20 comments per post on average. Compared to similar accounts in the 10K-100K follower range (where the average sits around 2.5%), this is 29% higher, which suggests a genuinely engaged community.
Looking at content mix, about 17% of recent posts are videos and 83% are photos. Interestingly, video content tends to spark 1.3x more interaction than photos β worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 99 days β a infrequent rhythm. Captions tend to be detailed, averaging around 725 characters.
Key Metrics
14.7K
Followers
2K
Following
12
Total Posts
3.23%
Engagement Rate
454
Avg Likes
20
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
14,655 followers
3.23% engagement rate
12 posts, 20 avg comments
7.4:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
5.4K
Total Likes
235
Total Comments
Engagement Rate
Your engagement rate is 29% above the Micro (10K-100K) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 77% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 76% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Sunday
Most active day
Posts by Weekday
Top Performing Content
This doug-swan-dive-turned-bellyflop put me in polar position to take 1st place in the Antarctic Div...
View on Instagram
Since leaving my job a year ago to try my hand at travel writing Iβve been all around the world, fro...
View on Instagram
Well, I made it out of the Amazon. Obrigado @estradasamazonicas por sua moto (desculpa pela demora ...
View on InstagramAnalyzed 12 posts. Top content receives 884 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 123 avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">38.4</span>%
Likes Trend
-38.2%
Before: 561 avg
After: 347 avg
Comments Trend
-44.4%
Before: 25 avg
After: 14 avg
Total Engagement
-38.4%
Before: 586 avg
After: 361 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 725 characters. Medium captions (101-500 chars) perform best with 592 avg engagements.
Hashtag Performance
With Hashtags
5
posts
Without Hashtags
7
posts
Most Used Hashtags
Average 5.1 hashtags per post. Posts with hashtags get 174 more avg engagements.
Growth Indicators
Account Classification
Small InfluencerWith 14.7K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.135
GoodEngagement Rate
3.23%
Above averageTotal Followers
14.7K
Following 2K- β’ Good ratio - more followers than following
- β’ Engagement rate is above the 3-5% benchmark for small accounts
- β’ Average of 454 likes and 20 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.
Travel & Adventure
Content related to travel destinations and adventures
Nature & Environment
Posts featuring natural landscapes and wildlife
Family & Relationships
Content about family and relationships
Photography & Art
Focus on visual storytelling and artistic content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement Γ 3
Audience Summary
This established account shows high engagement with primarily English content. Average post reaches an estimated 1.4K accounts.
Best Time to Post
Best performing time: Saturday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @instdougramm's recent content
@instdougramm's engagement rate of 3.23% is good compared to similar accounts. This indicates a good level of audience interaction and content effectiveness.
Content strategy is 83% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 99 days between posts. low frequency typically leads to better audience retention.
Best performing photo generated 1.9x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a detailed approach with an average of 725 characters. This detailed style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.