@ip.usp
IPUSP โ Instituto de Psicologia da USP
Unidade de ensino superior pรบblica em Psicologia ๐Rua Prof. Mello Moraes, 1721 โ Butantรฃ, Sรฃo Paulo, SP #psicologiausp #usp
@ip.usp Profile Analysis Summary
Based on the last 12 posts
When we look at how ip.usp's audience interacts with their content, we see an engagement rate of 0.63% โ that's about 283 likes and 12 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here โ but every audience is different.
Looking at content mix, about 0% of recent posts are videos and 100% are photos.
On the posting side, new content shows up about every 4 days โ a moderately consistent rhythm. Captions tend to be detailed, averaging around 1342 characters.
Key Metrics
46.5K
Followers
19
Following
12
Total Posts
0.63%
Engagement Rate
283
Avg Likes
12
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
46,538 followers
0.63% engagement rate
12 posts, 12 avg comments
2449.4:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
3.4K
Total Likes
143
Total Comments
Engagement Rate
Your engagement rate is 75% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 86% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 85% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.3
Posts per day
2
Posts per week
Monday
Most active day
Posts by Weekday
Top Performing Content
COMUNICADO A Direรงรฃo do Instituto de Psicologia manifesta seu repรบdio ร retirada forรงada de estudant...
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Confira a agenda da semana no IPUSP! ๐๏ธโจ Participe de atividades gratuitas e abertas ao pรบblico que...
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Confira a agenda da semana no IPUSP! TODOS OS EVENTOS SรO ABERTOS AO PรBLICO EM GERAL, NรO APENAS ร ...
View on InstagramAnalyzed 12 posts. Top content receives 1.5K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 295 avg engagements per post.
Engagement Trend
Overall Trend
IncreasingComparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">100.0</span>%
Likes Trend
+94.9%
Before: 192 avg
After: 374 avg
Comments Trend
+310.7%
Before: 5 avg
After: 19 avg
Total Engagement
+100.0%
Before: 197 avg
After: 393 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 1342 characters. Long captions (500+ chars) perform best with 295 avg engagements.
Hashtag Performance
With Hashtags
11
posts
Without Hashtags
1
posts
Most Used Hashtags
Average 6.9 hashtags per post. Posts without hashtags perform 1.5K better on average.
Growth Indicators
Account Classification
Small InfluencerWith 46.5K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.000
ExcellentEngagement Rate
0.63%
Below averageTotal Followers
46.5K
Following 19- โข Very influential - follows far fewer than followers
- โข Engagement rate is below the 3-5% benchmark for small accounts
- โข Average of 283 likes and 12 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Photography & Art
Focus on visual storytelling and artistic content
Business & Motivation
Entrepreneurship and motivational content
Entertainment & Music
Entertainment, music, and nightlife content
Family & Relationships
Content about family and relationships
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement ร 3
Audience Summary
This established account shows low engagement with primarily Portuguese content. Average post reaches an estimated 849 accounts.
Best Time to Post
Best performing time: Monday 12am
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @ip.usp's recent content
@ip.usp's engagement rate of 0.63% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 100% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is medium with an average interval of 4 days between posts. medium frequency typically leads to better audience retention.
Best performing photo generated 5.6x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a detailed approach with an average of 1342 characters. This detailed style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.