joaodocerna
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@joaodocerna

João do Cerna

Public
12
Posts
27.4K
Followers
701
Following

©️ Fundador e Coordenador da Comunidade Terapêutica @cerna_ro 🧠 Psicólogo especialista em TCC 🔜 EM BREVE: Lançamento do Projeto Rede de Esperança

12 posts analyzed

@joaodocerna Profile Analysis Summary

Based on the last 12 posts

When we look at how joaodocerna's audience interacts with their content, we see an engagement rate of 0.19% — that's about 47 likes and 6 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 100% of recent posts are videos and 0% are photos.

On the posting side, new content shows up pretty much every day — a highly consistent rhythm. Captions tend to be moderate-length, averaging around 350 characters.

Key Metrics

27.4K

Followers

701

Following

12

Total Posts

0.19%

Engagement Rate

47

Avg Likes

6

Avg Comments

Authority Score

39/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

27,404 followers

Engagement
3/30

0.19% engagement rate

Content
10/20

12 posts, 6 avg comments

Growth
11/15

39.1:1 follower ratio

Trust
5/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

560

Total Likes

77

Total Comments

Engagement Rate

0.19%vs 2.5% (avg)
-92%

Your engagement rate is 92% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

47vs 2,000 (avg)
-98%

Your average likes are 98% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

6vs 80 (avg)
-92%

Your comments are 92% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

1.7

Posts per day

Average

12

Posts per week

Medium consistency

Monday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
1326

#rolimnoticias #joaodocerna #comunidade #vida #dependenciaquimica

View on Instagram
Content
Video
Most Comments
4030

Hoje o trabalho vai ser em Rolim de Moura.

View on Instagram
Content
Video
High Performer
Performance Summary

Analyzed 12 posts. Top content receives 132 likes on average.

Content Type Analysis

Content Distribution

100%
Videos (12)Photos (0)

Videos

Better
Avg Likes47
Avg Comments6

Photos

Avg Likes0
Avg Comments0

Videos outperform photos by 53 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">64.5</span>%

Likes Trend

-65.1%

Before: 69 avg

After: 24 avg

Comments Trend

-60.0%

Before: 9 avg

After: 4 avg

Total Engagement

-64.5%

Before: 78 avg

After: 28 avg

Caption Length Analysis

Caption Length Distribution

No Caption
2
0 chars
Short
4
1-100 chars
Medium
2
101-500 chars
Long
4
500+ chars
No Caption
Likes64
Comments3
ShortBest
Likes83
Comments11
Medium
Likes11
Comments2
Long
Likes20
Comments6

Average caption length: 292 characters. Short captions (1-100 chars) perform best with 94 avg engagements.

Hashtag Performance

With Hashtags

7

posts

Avg Likes46
Avg Comments5

Without Hashtags

Better

5

posts

Avg Likes47
Avg Comments8

Most Used Hashtags

#trabalho×3#rondonia×3#rolimdemoura×3#joaodocerna×3#comerciolocal×2#atendimento×2#familia×2#autoestima×2#cuidadonapratica×2#rolimnoticias×2

Average 3.3 hashtags per post. Posts without hashtags perform 4 better on average.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 27.4K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.026

Excellent

Engagement Rate

0.19%

Below average

Total Followers

27.4K

Following 701
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 3-5% benchmark for small accounts
  • Average of 47 likes and 6 comments per post

Hashtags & Captions

Top Hashtags

#trabalho(3)
#rondonia(3)
#rolimdemoura(3)
#joaodocerna(3)
#comerciolocal(2)
#atendimento(2)

Based on 12 recent posts

Top Caption Words

com(12)
quem(7)
cidade(6)
sua(5)
mais(5)
atendimento(4)

Common words filtered out for relevance

Content Themes

Content Mood

Calm & Mindful50% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards calm & mindful with elements of romantic & emotional.

Family & Relationships

Content about family and relationships

Relevance100%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

Portuguese52%
Spanish21%
Turkish14%
French11%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post140

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily Portuguese content. Average post reaches an estimated 140 accounts.

Best Time to Post

Best performing time: Thursday 12am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @joaodocerna's recent content

@joaodocerna's engagement rate of 0.19% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 100% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is high with an average interval of 1 days between posts. high frequency typically leads to better audience retention.

Best performing video generated 2.6x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 350 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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