journalstar
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@journalstar

Journal Star

PublicNewspaper
12
Posts
16.1K
Followers
134
Following

We are the Journal Star newspaper in Peoria, Illinois.

www.pjstar.com/
12 posts analyzed

@journalstar Profile Analysis Summary

Based on the last 12 posts

When we look at how journalstar's audience interacts with their content, we see an engagement rate of 1.28% — that's about 206 likes and 1 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 0% of recent posts are videos and 100% are photos.

On the posting side, new content shows up pretty much every day — a highly consistent rhythm. Captions tend to be moderate-length, averaging around 494 characters.

Key Metrics

16.1K

Followers

134

Following

12

Total Posts

1.29%

Engagement Rate

206

Avg Likes

1

Avg Comments

Authority Score

47/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

16,065 followers

Engagement
12/30

1.28% engagement rate

Content
0/20

12 posts, 1 avg comments

Growth
15/15

119.9:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

2.5K

Total Likes

7

Total Comments

Engagement Rate

1.28%vs 2.5% (avg)
-49%

Your engagement rate is 49% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

206vs 2,000 (avg)
-90%

Your average likes are 90% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

1vs 80 (avg)
-99%

Your comments are 99% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.9

Posts per day

Average

6

Posts per week

Medium consistency

Friday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
5460

Limestone seniors bid adieu to their high school era with hugs, tears and a lot of smiles during the...

View on Instagram
Content
Most Comments
1622

The lives of seven residents were thrown into chaos in the early morning of May 10 when an explosion...

View on Instagram
Content
High Performer
4591

The best boys track and field athletes from the Mid-Illini Conference battled it out in the conferen...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 546 likes on average.

Content Type Analysis

Content Distribution

100%
Videos (0)Photos (12)

Videos

Avg Likes0
Avg Comments0

Photos

Better
Avg Likes206
Avg Comments1

Photos outperform videos by 207 avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">28.5</span>%

Likes Trend

+28.5%

Before: 180 avg

After: 232 avg

Comments Trend

+33.3%

Before: 1 avg

After: 1 avg

Total Engagement

+28.5%

Before: 181 avg

After: 232 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
7
101-500 chars
Long
5
500+ chars
MediumBest
Likes288
Comments0
Long
Likes91
Comments1

Average caption length: 494 characters. Medium captions (101-500 chars) perform best with 288 avg engagements.

Hashtag Performance

With Hashtags

Better

11

posts

Avg Likes224
Avg Comments1
#Ì·

Without Hashtags

1

posts

Avg Likes4
Avg Comments0

Most Used Hashtags

#mattdayhoff×10#graduation×3#highschoolgraduation×3#graduationceremony×3#2026graduation×3#highschoolsports×3#ihsa×3#carverarena×2#peoriaillinois×2#trackandfield×2

Average 9.8 hashtags per post. Posts with hashtags get 221 more avg engagements.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 16.1K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.008

Excellent

Engagement Rate

1.28%

Below average

Total Followers

16.1K

Following 134
Profile Insights
  • • Very influential - follows far fewer than followers
  • • Engagement rate is below the 3-5% benchmark for small accounts
  • • Average of 206 likes and 1 comments per post

Hashtags & Captions

Top Hashtags

#mattdayhoff(10)
#graduation(3)
#highschoolgraduation(3)
#graduationceremony(3)
#2026graduation(3)
#highschoolsports(3)

Based on 12 recent posts

Top Caption Words

peoria(13)
photos(9)
high(7)
school(6)
community(4)
conference(4)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative32% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.

Photography & Art

Focus on visual storytelling and artistic content

Relevance100%

Fitness & Health

Posts about fitness, workouts, and healthy living

Relevance36%

Business & Motivation

Entrepreneurship and motivational content

Relevance18%

Travel & Adventure

Content related to travel destinations and adventures

Relevance14%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English86%
Portuguese11%
German1%
French1%

Detected from 12 post captions

Audience Engagement

Engagement LevelAverage

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post618

Estimated based on average engagement × 3

Audience Summary

This established account shows average engagement with primarily English content. Average post reaches an estimated 618 accounts.

Best Time to Post

Best performing time: Monday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @journalstar's recent content

@journalstar's engagement rate of 1.28% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.

Content strategy is 100% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is high with an average interval of 1 days between posts. high frequency typically leads to better audience retention.

Best performing photo generated 2.6x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 494 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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