@kayla_itsines
KAYLA ITSINES
Owner of @sweat π₯ Helping women get stronger worldwide 12M+ women transformed Wife π & Mum to Arna & Jax π₯°
@kayla_itsines Profile Analysis Summary
Based on the last 12 posts
When we look at how kayla_itsines's audience interacts with their content, we see an engagement rate of 0.10% β that's about 15K likes and 182 comments per post on average. For accounts in the 1M+ follower range, the typical rate is around 1.2%, so there's some room to grow here β but every audience is different.
Looking at content mix, about 75% of recent posts are videos and 25% are photos. Interestingly, photo content tends to spark 3.9x more interaction than videos β worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 30 days β a infrequent rhythm. Captions tend to be moderate-length, averaging around 210 characters.
Key Metrics
15.6M
Followers
795
Following
9K
Total Posts
0.10%
Engagement Rate
15K
Avg Likes
182
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
15,626,488 followers
0.10% engagement rate
8955 posts, 182 avg comments
19656.0:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
180.1K
Total Likes
2.2K
Total Comments
Engagement Rate
Your engagement rate is 92% below the Mega (1M+) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 81% below typical Mega (1M+) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 88% below the Mega (1M+) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Tuesday
Most active day
Posts by Weekday
Top Performing Content
Trying to summarise my entire journey in one post... π Sometimes I think about what I would say to ...
View on Instagram
Oh my sweet innocent girlβ¦ you have no ideaπ β¦ and you never will β€οΈ P.s love you mum!!! Yours were...
View on InstagramAnalyzed 12 posts. Top content receives 54.1K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 25.5K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">59.4</span>%
Likes Trend
-59.1%
Before: 21.3K avg
After: 8.7K avg
Comments Trend
-81.5%
Before: 307 avg
After: 57 avg
Total Engagement
-59.4%
Before: 21.6K avg
After: 8.8K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 210 characters. Short captions (1-100 chars) perform best with 31.6K avg engagements.
Hashtag Performance
With Hashtags
0
posts
Without Hashtags
12
posts
Average 0.0 hashtags per post. Posts without hashtags perform 15.2K better on average.
Growth Indicators
Account Classification
Celebrity InfluencerWith 15.6M followers, this account falls in the Celebrity category (10M+). Typical engagement for this tier: 0.1-0.2%
Following/Followers
0.000
ExcellentEngagement Rate
0.10%
Below averageTotal Followers
15.6M
Following 795- β’ Very influential - follows far fewer than followers
- β’ Engagement rate is below the 0.1-0.2% benchmark for celebrity accounts
- β’ Average of 15K likes and 182 comments per post
Hashtags & Captions
Top Hashtags
No hashtags found in recent posts
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.
Fitness & Health
Posts about fitness, workouts, and healthy living
Business & Motivation
Entrepreneurship and motivational content
Travel & Adventure
Content related to travel destinations and adventures
Family & Relationships
Content about family and relationships
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
1M+ followers
Estimated based on average engagement Γ 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated 45K accounts.
Best Time to Post
Best performing time: Thursday 8am
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @kayla_itsines's recent content
@kayla_itsines's engagement rate of 0.10% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 75% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 30 days between posts. low frequency typically leads to better audience retention.
Best performing photo generated 3.6x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 210 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.