latch_life
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@latch_life

Chris Latch

PublicEntrepreneur
12
Posts
3.3K
Followers
848
Following

Image consultant Owner of @latchlifebarbershop 💈 South Florida realtor 🏡

@latch_life Profile Analysis Summary

Based on the last 12 posts

When we look at how latch_life's audience interacts with their content, we see an engagement rate of 12.32% — that's about 370 likes and 38 comments per post on average. Compared to similar accounts in the 1K-10K follower range (where the average sits around 5%), this is 146% higher, which suggests a genuinely engaged community.

Looking at content mix, about 25% of recent posts are videos and 75% are photos. Interestingly, video content tends to spark 1.8x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 91 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 160 characters.

Key Metrics

3.3K

Followers

848

Following

12

Total Posts

12.32%

Engagement Rate

370

Avg Likes

38

Avg Comments

Authority Score

52/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
4/25

3,312 followers

Engagement
30/30

12.32% engagement rate

Content
10/20

12 posts, 38 avg comments

Growth
5/15

3.9:1 follower ratio

Trust
3/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

4.4K

Total Likes

457

Total Comments

Engagement Rate

12.32%vs 5% (avg)
+146%

Your engagement rate is 146% above the Nano (1K-10K) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

370vs 500 (avg)
-26%

Your average likes are 26% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

38vs 25 (avg)
+52%

Your comment rate exceeds the Nano (1K-10K) average by 52%. You're building meaningful conversations with your audience.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Wednesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
926141

The wait is finally over, our Westlake location is excited to announce its grand opening Sunday Marc...

View on Instagram
Content
High Performer
56635

My Ride or Die 🤎

View on Instagram
Content
High Performer
52426

Happy holidays, with love 🤎

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 926 likes on average.

Content Type Analysis

Content Distribution

25%
75%
Videos (3)Photos (9)

Videos

Better
Avg Likes533
Avg Comments81

Photos

Avg Likes316
Avg Comments24

Videos outperform photos by 274 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">54.2</span>%

Likes Trend

-53.6%

Before: 506 avg

After: 235 avg

Comments Trend

-59.8%

Before: 54 avg

After: 22 avg

Total Engagement

-54.2%

Before: 560 avg

After: 256 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
9
1-100 chars
Medium
2
101-500 chars
Long
1
500+ chars
Short
Likes316
Comments24
Medium
Likes336
Comments52
LongBest
Likes926
Comments141

Average caption length: 160 characters. Long captions (500+ chars) perform best with 1.1K avg engagements.

Hashtag Performance

With Hashtags

0

posts

Avg Likes0
Avg Comments0

Without Hashtags

Better

12

posts

Avg Likes370
Avg Comments38

Average 0.0 hashtags per post. Posts without hashtags perform 408 better on average.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 3.3K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.256

Good

Engagement Rate

12.32%

Above average

Total Followers

3.3K

Following 848
Profile Insights
  • Good ratio - more followers than following
  • Engagement rate is above the 5-10% benchmark for micro accounts
  • Average of 370 likes and 38 comments per post

Hashtags & Captions

Top Hashtags

No hashtags found in recent posts

Based on 12 recent posts

Top Caption Words

westlake(6)
done(5)
life(4)
please(4)
grand(3)
opening(3)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional46% dominant+Positive & Uplifting

The overall tone of this profile's content leans towards romantic & emotional with elements of positive & uplifting.

Family & Relationships

Content about family and relationships

Relevance100%

Business & Motivation

Entrepreneurship and motivational content

Relevance43%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance29%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance29%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English87%
Portuguese6%
Spanish3%
German3%

Detected from 12 post captions

Audience Engagement

Engagement LevelVery High

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post1.1K

Estimated based on average engagement × 3

Audience Summary

This growing account shows very high engagement with primarily English content. Average post reaches an estimated 1.1K accounts.

Best Time to Post

Best performing time: Sunday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @latch_life's recent content

@latch_life's engagement rate of 12.32% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.

Content strategy is 75% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 91 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 2.6x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 160 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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