lukenool
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@lukenool

Luke Newell

Public
12
Posts
5K
Followers
2K
Following

Illustrator Animator Author. Represented for publishing by @georgiatournay at The Bright Agency.

lukenool.com
12 posts analyzed

@lukenool Profile Analysis Summary

Based on the last 12 posts

When we look at how lukenool's audience interacts with their content, we see an engagement rate of 40.85% β€” that's about 2K likes and 17 comments per post on average. Compared to similar accounts in the 1K-10K follower range (where the average sits around 5%), this is 717% higher, which suggests a genuinely engaged community.

Looking at content mix, about 33% of recent posts are videos and 67% are photos. Interestingly, video content tends to spark 142.7x more interaction than photos β€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 53 days β€” a infrequent rhythm. Captions tend to be detailed, averaging around 549 characters.

Key Metrics

5K

Followers

2K

Following

12

Total Posts

40.86%

Engagement Rate

2K

Avg Likes

17

Avg Comments

Authority Score

45/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
7/25

5,005 followers

Engagement
30/30

40.85% engagement rate

Content
0/20

12 posts, 17 avg comments

Growth
5/15

2.6:1 follower ratio

Trust
3/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

24.3K

Total Likes

201

Total Comments

Engagement Rate

40.85%vs 5% (avg)
+717%

Your engagement rate is 717% above the Nano (1K-10K) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

2,028vs 500 (avg)
+306%

Your average likes are 306% above the Nano (1K-10K) benchmark. Your content resonates well with your audience.

Avg. Comments per Post

17vs 25 (avg)
-33%

Your comments are 33% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Monday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
18.8K112

Trying something slightly different. This is a reel-friendly sub-2minute TikTok HYPERCUT of all my M...

View on Instagram
Content
Video
High Performer
5.1K39

Clean, boring vectors? Not here! Inspired by the art of Raymond Briggs, @lukenool demonstrates how M...

View on Instagram
Content
High Performer
Performance Summary

Analyzed 12 posts. Top content receives 18.8K likes on average.

Content Type Analysis

Content Distribution

33%
67%
Videos (4)Photos (8)

Videos

Better
Avg Likes6K
Avg Comments41

Photos

Avg Likes38
Avg Comments5

Videos outperform photos by 6K avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">98.9</span>%

Likes Trend

-99.1%

Before: 4K avg

After: 37 avg

Comments Trend

-79.6%

Before: 28 avg

After: 6 avg

Total Engagement

-98.9%

Before: 4K avg

After: 43 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1
1-100 chars
Medium
6
101-500 chars
Long
5
500+ chars
Short
Likes71
Comments13
Medium
Likes879
Comments9
LongBest
Likes3.8K
Comments26

Average caption length: 549 characters. Long captions (500+ chars) perform best with 3.8K avg engagements.

Hashtag Performance

With Hashtags

Better

2

posts

Avg Likes2.6K
Avg Comments28
#Μ·

Without Hashtags

10

posts

Avg Likes1.9K
Avg Comments15

Most Used Hashtags

#mohoanimationΓ—1#riggingΓ—1#2danimationΓ—1#naturalbrushesΓ—1#mohoproΓ—1#2driggingΓ—1#animationΓ—1#jokeΓ—1

Average 0.7 hashtags per post. Posts with hashtags get 659 more avg engagements.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 5K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.390

Good

Engagement Rate

40.85%

Above average

Total Followers

5K

Following 2K
Profile Insights
  • β€’ Good ratio - more followers than following
  • β€’ Engagement rate is above the 5-10% benchmark for micro accounts
  • β€’ Average of 2K likes and 17 comments per post

Hashtags & Captions

Top Hashtags

#mohoanimation(1)
#rigging(1)
#2danimation(1)
#naturalbrushes(1)
#mohopro(1)
#2drigging(1)

Based on 12 recent posts

Top Caption Words

down(7)
ink(7)
moho(4)
stuff(4)
let(4)
frame(4)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative39% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Family & Relationships

Content about family and relationships

Relevance78%

Photography & Art

Focus on visual storytelling and artistic content

Relevance67%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance56%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English82%
Portuguese11%
Spanish3%
German3%

Detected from 12 post captions

Audience Engagement

Engagement LevelVery High

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post6.1K

Estimated based on average engagement Γ— 3

Audience Summary

This growing account shows very high engagement with primarily English content. Average post reaches an estimated 6.1K accounts.

Best Time to Post

Best performing time: Thursday 8am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @lukenool's recent content

@lukenool's engagement rate of 40.85% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.

Content strategy is 67% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 53 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 9.3x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 549 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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