![[Day 1 of 75] Two things terrified me, showing my face on camera and running. Both felt like things other people did. Not me. And if youβve been sitting on a fear, a page, a project, let me knowβ¦ Weβ](https://image.pictame.com/img/695795426_17924725971311050_2885488107329337767_n.jpg?hash=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)


![[Day 4 of 75] An Indian perfume brand just walked into Selfridges London. Next to Tom Ford. Loewe. Byredo. π€ The first Indian niche fragrance brand. Ever. In that building. Three Indians. One glossy](https://image.pictame.com/img/689910852_1489301212664194_3416291844392032989_n.jpg?hash=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)
![[Day 3 of 75] Most brands are obsessed with being seen. Heinz got so consistent they became impossible to unsee. Recognition is worth more than relevance. You canβt rush it. You can only protect it.](https://image.pictame.com/img/698516965_17925094830311050_3082686132502544684_n.jpg?hash=aHR0cHM6Ly9pbnN0YWdyYW0uZmRzYTItMS5mbmEuZmJjZG4ubmV0L3YvdDUxLjgyNzg3LTE1LzY5ODUxNjk2NV8xNzkyNTA5NDgzMDMxMTA1MF8zMDgyNjg2MTMyNTAyNTQ0Njg0X24uanBnP3N0cD1kc3QtanBnX2UxNV90dDYmX25jX2h0PWluc3RhZ3JhbS5mZHNhMi0xLmZuYS5mYmNkbi5uZXQmX25jX2NhdD0xMTAmX25jX29jPVE2Y1oyZ0dZM1JIZXczYW4wQnl0eEJMUUYxaXpKYnU4eDFhTWYtQ0NkNmJBa1FrdmtCWGJFU0RDUnRYRmNRY3VFdEN0UlhjJl9uY19vaGM9X0U3OThTN3g4d29RN2tOdndHQ09OdE4mX25jX2dpZD1vaWtxRjlyVEd2XzJxbnZuRlI5SHNRJmVkbT1BUFU4OUZBQkFBQUEmY2NiPTctNSZvaD0wMF9BZjc4dFdpUHhTQXdqRWItbDhLNWlBR1lKYklBNnRSaDNoeVJDVnJheXBRUnZnJm9lPTZBMEI1QkE0Jl9uY19zaWQ9YmMwYzJj)
![[Day 2 of 75] Your packaging is talking before you do. π Most beauty brands spent 2026 perfecting their look. Radford went the other way. The imperfection isnβt the flaw. Itβs the strategy. Which](https://image.pictame.com/img/671252544_1753326325833424_7333210514430266913_n.jpg?hash=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)






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Molly M. | Luminary Lab
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