@makeoverbysoumi
Soumi Mukherjee โค
Makeup Artist ๐ Fb Page- Makeover by Soumi ( 200k followers) YouTuber๐ฅ DM for Collab๐ค Siliguri Based, West Bengal ๐ฎ๐ณ Contact Number - 8918727922
@makeoverbysoumi Profile Analysis Summary
Based on the last 12 posts
When we look at how makeoverbysoumi's audience interacts with their content, we see an engagement rate of 21.46% โ that's about 6.1K likes and 16 comments per post on average. Compared to similar accounts in the 10K-100K follower range (where the average sits around 2.5%), this is 758% higher, which suggests a genuinely engaged community.
Looking at content mix, about 67% of recent posts are videos and 33% are photos. Interestingly, photo content tends to spark 99.2x more interaction than videos โ worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 48 days โ a infrequent rhythm. Captions tend to be concise, averaging around 95 characters.
Key Metrics
28.4K
Followers
437
Following
12
Total Posts
21.46%
Engagement Rate
6.1K
Avg Likes
16
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
28,410 followers
21.46% engagement rate
12 posts, 16 avg comments
65.0:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
73K
Total Likes
191
Total Comments
Engagement Rate
Your engagement rate is 758% above the Micro (10K-100K) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 204% above the Micro (10K-100K) benchmark. Your content resonates well with your audience.
Avg. Comments per Post
Your comments are 80% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Thursday
Most active day
Posts by Weekday
Top Performing Content
Reception look for Actress @priyanka_mitra_official โค๏ธโจ My prettiest brideโค๏ธ
View on Instagram
Bride of Makeover by Soumi โค๏ธ #trendingreels #trendingreels #travelphotography #wedding #weddingdr...
View on Instagram
Analyzed 12 posts. Top content receives 35.7K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 17.7K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">98.2</span>%
Likes Trend
-98.2%
Before: 11.9K avg
After: 214 avg
Comments Trend
-84.9%
Before: 28 avg
After: 4 avg
Total Engagement
-98.2%
Before: 12K avg
After: 218 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 95 characters. Medium captions (101-500 chars) perform best with 11.1K avg engagements.
Hashtag Performance
With Hashtags
9
posts
Without Hashtags
3
posts
Most Used Hashtags
Average 3.7 hashtags per post. Posts without hashtags perform 9K better on average.
Growth Indicators
Account Classification
Small InfluencerWith 28.4K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.015
ExcellentEngagement Rate
21.46%
Above averageTotal Followers
28.4K
Following 437- โข Very influential - follows far fewer than followers
- โข Engagement rate is above the 3-5% benchmark for small accounts
- โข Average of 6.1K likes and 16 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards positive & uplifting with elements of romantic & emotional.
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Entertainment & Music
Entertainment, music, and nightlife content
Family & Relationships
Content about family and relationships
Travel & Adventure
Content related to travel destinations and adventures
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement ร 3
Audience Summary
This established account shows very high engagement with primarily English content. Average post reaches an estimated 18.2K accounts.
Best Time to Post
Best performing time: Tuesday 12pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @makeoverbysoumi's recent content
@makeoverbysoumi's engagement rate of 21.46% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.
Content strategy is 67% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 48 days between posts. low frequency typically leads to better audience retention.
Best performing photo generated 5.9x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a minimal approach with an average of 95 characters. This minimal style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.