@makeupdotcom
Makeup.com by L'Oreฬal
Where makeup is everything. ๐
@makeupdotcom Profile Analysis Summary
Based on the last 12 posts
When we look at how makeupdotcom's audience interacts with their content, we see an engagement rate of 34.12% โ that's about 17.8K likes and 60 comments per post on average. Compared to similar accounts in the 10K-100K follower range (where the average sits around 2.5%), this is 1265% higher, which suggests a genuinely engaged community.
Looking at content mix, about 58% of recent posts are videos and 42% are photos. Interestingly, video content tends to spark 4245.2x more interaction than photos โ worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 28 days โ a infrequent rhythm. Captions tend to be moderate-length, averaging around 166 characters.
Key Metrics
52.3K
Followers
806
Following
5.2K
Total Posts
34.12%
Engagement Rate
17.8K
Avg Likes
60
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
52,265 followers
34.12% engagement rate
5219 posts, 60 avg comments
64.8:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
213.3K
Total Likes
720
Total Comments
Engagement Rate
Your engagement rate is 1265% above the Micro (10K-100K) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 789% above the Micro (10K-100K) benchmark. Your content resonates well with your audience.
Avg. Comments per Post
Your comments are 25% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Sunday
Most active day
Posts by Weekday
Top Performing Content
fatherโs day gift idea: a full facial on the dome #fathersday #dadskincare #skincareroutine #asmrsk...
View on Instagram
the dining tableโs about to have no creases ๐ ๐ผ #makeuphumor #beautyjokes #settingpowder #settingt...
View on Instagram
when your sephora haul turns into home decor #makeup #highlighter #shimmer #makeuplover #beauty #ny...
View on InstagramAnalyzed 12 posts. Top content receives 123.1K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 30.6K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">100.0</span>%
Likes Trend
-100.0%
Before: 35.5K avg
After: 9 avg
Comments Trend
-99.9%
Before: 120 avg
After: 0 avg
Total Engagement
-100.0%
Before: 35.7K avg
After: 9 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 166 characters. Medium captions (101-500 chars) perform best with 23.8K avg engagements.
Hashtag Performance
With Hashtags
3
posts
Without Hashtags
9
posts
Most Used Hashtags
Average 3.0 hashtags per post. Posts with hashtags get 71.3K more avg engagements.
Growth Indicators
Account Classification
Medium InfluencerWith 52.3K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.015
ExcellentEngagement Rate
34.12%
Above averageTotal Followers
52.3K
Following 806- โข Very influential - follows far fewer than followers
- โข Engagement rate is above the 1-3% benchmark for medium accounts
- โข Average of 17.8K likes and 60 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of energetic & driven.
Beauty & Skincare
Beauty tips and skincare routines
Family & Relationships
Content about family and relationships
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Entertainment & Music
Entertainment, music, and nightlife content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement ร 3
Audience Summary
This established account shows very high engagement with primarily English content. Average post reaches an estimated 53.3K accounts.
Best Time to Post
Best performing time: Sunday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @makeupdotcom's recent content
@makeupdotcom's engagement rate of 34.12% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.
Content strategy is 58% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 28 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 6.9x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 166 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.