makeupshayla's engagement rate sits at 2.34%. That's 95% above what you'd typically see for accounts with 1M+ followers (average 1.2%) — a sign of a genuinely connected audience.

Out of the last 12 posts, 92% are videos and 8% are photos. Notably, photos tend to get 1.3x more engagement than videos. New posts appear roughly every 3 days — a steady, reliable rhythm. Captions lean concise, averaging 136 characters.