malivelihood
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@malivelihood

Olusola M Awujoola

Public
12
Posts
1.1M
Followers
889
Following

DR TheBlackJeweller Est Since 2009 Bsc,MSc Commercial law Custom Design Not Affiliated with the brands we sell Certificated Jeweller

www.malivelihood.com/
12 posts analyzed

@malivelihood Profile Analysis Summary

Based on the last 12 posts

When we look at how malivelihood's audience interacts with their content, we see an engagement rate of 1.61% — that's about 17.4K likes and 277 comments per post on average. Compared to similar accounts in the 1M+ follower range (where the average sits around 1.2%), this is 34% higher, which suggests a genuinely engaged community.

Looking at content mix, about 50% of recent posts are videos and 50% are photos. Interestingly, video content tends to spark 3.4x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 91 days — a infrequent rhythm. Captions tend to be concise, averaging around 81 characters.

Key Metrics

1.1M

Followers

889

Following

12

Total Posts

1.61%

Engagement Rate

17.4K

Avg Likes

277

Avg Comments

Authority Score

59/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
22/25

1,097,628 followers

Engagement
12/30

1.61% engagement rate

Content
0/20

12 posts, 277 avg comments

Growth
15/15

1234.7:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Mega (1M+)

208.2K

Total Likes

3.3K

Total Comments

Engagement Rate

1.61%vs 1.2% (avg)
+34%

Your engagement rate is 34% above the Mega (1M+) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

17,350vs 80,000 (avg)
-78%

Your average likes are 78% below typical Mega (1M+) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

277vs 1,500 (avg)
-82%

Your comments are 82% below the Mega (1M+) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Wednesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
156.2K1.5K

Dear God thank you for another week , Favour us and Crown our efforts with success this week Amen �...

View on Instagram
Content
High Performer
27.8K947

The Abuja show room @no1hotelabuja . Lagos loading …… #malivelihood @no1hotellagos 🇳🇬🇳🇬

View on Instagram
Content
High Performer
13.2K151

Sky is the limit #theblackjeweller #shouldawenttomalivelihood #malivelihood #nigeria #abuja #lagos #...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 156.2K likes on average.

Content Type Analysis

Content Distribution

50%
50%
Videos (6)Photos (6)

Videos

Better
Avg Likes26.9K
Avg Comments313

Photos

Avg Likes7.8K
Avg Comments242

Videos outperform photos by 19.1K avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">98.2</span>%

Likes Trend

-98.4%

Before: 34.2K avg

After: 545 avg

Comments Trend

-83.9%

Before: 478 avg

After: 77 avg

Total Engagement

-98.2%

Before: 34.6K avg

After: 622 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
8
1-100 chars
Medium
4
101-500 chars
Long
500+ chars
Short
Likes4.3K
Comments182
MediumBest
Likes43.5K
Comments469

Average caption length: 81 characters. Medium captions (101-500 chars) perform best with 43.9K avg engagements.

Hashtag Performance

With Hashtags

Better

12

posts

Avg Likes17.4K
Avg Comments277

Without Hashtags

0

posts

Avg Likes0
Avg Comments0

Most Used Hashtags

#theblackjeweller×8#malivelihood×4#shouldawenttomalivelihood×2#nigeria×2#abuja×1#lagos×1#london×1#harrods×1#swatch×1#malivelihoodjet×1

Average 1.9 hashtags per post. Posts with hashtags get 17.6K more avg engagements.

Growth Indicators

Account Classification

Mega Influencer
1K10K50K500K1M10M+

With 1.1M followers, this account falls in the Mega category (1M-10M). Typical engagement for this tier: 0.2-0.5%

Following/Followers

0.001

Excellent

Engagement Rate

1.61%

Above average

Total Followers

1.1M

Following 889
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is above the 0.2-0.5% benchmark for mega accounts
  • Average of 17.4K likes and 277 comments per post

Hashtags & Captions

Top Hashtags

#theblackjeweller(8)
#malivelihood(4)
#shouldawenttomalivelihood(2)
#nigeria(2)
#abuja(1)
#lagos(1)

Based on 12 recent posts

Top Caption Words

week(2)
diamond(2)
dear(1)
god(1)
thank(1)
another(1)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional81% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance100%

Nature & Environment

Posts featuring natural landscapes and wildlife

Relevance100%

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance100%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English85%
Portuguese12%
Spanish4%

Detected from 12 post captions

Audience Engagement

Engagement LevelAverage

Based on likes-to-followers ratio

Account SizeMega Influencer

1M+ followers

Est. Reach per Post52K

Estimated based on average engagement × 3

Audience Summary

This established account shows average engagement with primarily English content. Average post reaches an estimated 52K accounts.

Best Time to Post

Best performing time: Monday 8am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @malivelihood's recent content

@malivelihood's engagement rate of 1.61% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.

Content strategy is 50% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 91 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 8.9x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a minimal approach with an average of 81 characters. This minimal style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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