@marsder
Derrick Lin
An observer of the tiny moments of ad agency life, figuratively speaking. Inquiries: marsder@gmail.com Prints available 👇🏼
@marsder Profile Analysis Summary
Based on the last 12 posts
When we look at how marsder's audience interacts with their content, we see an engagement rate of 4.97% — that's about 5.3K likes and 53 comments per post on average. Compared to similar accounts in the 100K-500K follower range (where the average sits around 1.8%), this is 176% higher, which suggests a genuinely engaged community.
Looking at content mix, about 33% of recent posts are videos and 67% are photos. Interestingly, video content tends to spark 5.3x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 143 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 415 characters.
Key Metrics
107.6K
Followers
1.5K
Following
12
Total Posts
4.97%
Engagement Rate
5.3K
Avg Likes
53
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
107,643 followers
4.97% engagement rate
12 posts, 53 avg comments
72.9:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
63.5K
Total Likes
636
Total Comments
Engagement Rate
Your engagement rate is 176% above the Mid-tier (100K-500K) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 34% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 79% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Wednesday
Most active day
Posts by Weekday
Top Performing Content
Did this epic winter snow scene during a winter storm in Seattle a couple years back. I’m thinking...
View on Instagram
Today is the 80th anniversary of Edward Hopper’s Nighthawks, one of my favorite paintings of all tim...
View on Instagram
In order to depict that initial intimidating feeling of arriving at a new unfamiliar destination, ju...
View on InstagramAnalyzed 12 posts. Top content receives 37.4K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 9.5K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">96.6</span>%
Likes Trend
-96.8%
Before: 10.3K avg
After: 330 avg
Comments Trend
-77.5%
Before: 87 avg
After: 20 avg
Total Engagement
-96.6%
Before: 10.3K avg
After: 349 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 415 characters. Long captions (500+ chars) perform best with 8K avg engagements.
Hashtag Performance
With Hashtags
12
posts
Without Hashtags
0
posts
Most Used Hashtags
Average 8.9 hashtags per post. Posts with hashtags get 5.3K more avg engagements.
Growth Indicators
Account Classification
Medium InfluencerWith 107.6K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.014
ExcellentEngagement Rate
4.97%
Above averageTotal Followers
107.6K
Following 1.5K- • Very influential - follows far fewer than followers
- • Engagement rate is above the 1-3% benchmark for medium accounts
- • Average of 5.3K likes and 53 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.
Photography & Art
Focus on visual storytelling and artistic content
Travel & Adventure
Content related to travel destinations and adventures
Nature & Environment
Posts featuring natural landscapes and wildlife
Entertainment & Music
Entertainment, music, and nightlife content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement × 3
Audience Summary
This established account shows high engagement with primarily English content. Average post reaches an estimated 15.9K accounts.
Best Time to Post
Best performing time: Wednesday 8pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @marsder's recent content
@marsder's engagement rate of 4.97% is good compared to similar accounts. This indicates a good level of audience interaction and content effectiveness.
Content strategy is 67% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 143 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 7.0x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 415 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
Explore Similar Public Profiles
Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.