masterclass
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@masterclass

MasterClass

Public
12
Posts
4.9M
Followers
211
Following

Learn from the best. Instant access to over 200 classes.

mstr.cl/NewClasses
12 posts analyzed

@masterclass Profile Analysis Summary

Based on the last 12 posts

When we look at how masterclass's audience interacts with their content, we see an engagement rate of 0.04% — that's about 1.8K likes and 58 comments per post on average. For accounts in the 1M+ follower range, the typical rate is around 1.2%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 75% of recent posts are videos and 25% are photos. Interestingly, video content tends to spark 1.7x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 9 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 222 characters.

Key Metrics

4.9M

Followers

211

Following

12

Total Posts

0.04%

Engagement Rate

1.8K

Avg Likes

58

Avg Comments

Authority Score

51/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
22/25

4,900,368 followers

Engagement
0/30

0.04% engagement rate

Content
4/20

12 posts, 58 avg comments

Growth
15/15

23224.5:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Mega (1M+)

22K

Total Likes

690

Total Comments

Engagement Rate

0.04%vs 1.2% (avg)
-97%

Your engagement rate is 97% below the Mega (1M+) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

1,833vs 80,000 (avg)
-98%

Your average likes are 98% below typical Mega (1M+) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

58vs 1,500 (avg)
-96%

Your comments are 96% below the Mega (1M+) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.1

Posts per day

Average

1

Posts per week

Medium consistency

Thursday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
11.5K283

It’s always on days when you think you have no calls @mcuban - Win Big in Business

View on Instagram
Content
Video
High Performer
2.1K27

hey @kevinhart4real, would you rather a cold room or one where you get roasted? 😂

View on Instagram
Content
Video
High Performer
1.9K111

You did everything right. But the world changed anyway. Meet the AI-native business school experienc...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 11.5K likes on average.

Content Type Analysis

Content Distribution

75%
25%
Videos (9)Photos (3)

Videos

Better
Avg Likes2K
Avg Comments57

Photos

Avg Likes1.2K
Avg Comments59

Videos outperform photos by 862 avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">147.4</span>%

Likes Trend

+154.5%

Before: 1K avg

After: 2.6K avg

Comments Trend

+13.0%

Before: 54 avg

After: 61 avg

Total Engagement

+147.4%

Before: 1.1K avg

After: 2.7K avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
4
1-100 chars
Medium
6
101-500 chars
Long
2
500+ chars
ShortBest
Likes3.7K
Comments82
Medium
Likes880
Comments34
Long
Likes987
Comments80

Average caption length: 222 characters. Short captions (1-100 chars) perform best with 3.8K avg engagements.

Hashtag Performance

With Hashtags

1

posts

Avg Likes1.4K
Avg Comments16

Without Hashtags

Better

11

posts

Avg Likes1.9K
Avg Comments61

Most Used Hashtags

#poosh×1#attachmenttheory×1#masterclass×1#avoidantattachment×1

Average 0.3 hashtags per post. Posts without hashtags perform 510 better on average.

Growth Indicators

Account Classification

Mega Influencer
1K10K50K500K1M10M+

With 4.9M followers, this account falls in the Mega category (1M-10M). Typical engagement for this tier: 0.2-0.5%

Following/Followers

0.000

Excellent

Engagement Rate

0.04%

Below average

Total Followers

4.9M

Following 211
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 0.2-0.5% benchmark for mega accounts
  • Average of 1.8K likes and 58 comments per post

Hashtags & Captions

Top Hashtags

#poosh(1)
#attachmenttheory(1)
#masterclass(1)
#avoidantattachment(1)

Based on 12 recent posts

Top Caption Words

levine(5)
business(4)
built(4)
first(4)
experience(4)
amir(4)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional48% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance56%

Family & Relationships

Content about family and relationships

Relevance44%

Travel & Adventure

Content related to travel destinations and adventures

Relevance33%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English93%
Portuguese7%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMega Influencer

1M+ followers

Est. Reach per Post5.5K

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 5.5K accounts.

Best Time to Post

Best performing time: Friday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @masterclass's recent content

@masterclass's engagement rate of 0.04% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 75% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 9 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 6.2x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 222 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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