@matthewshields
Matthew Shields
I help companies avoid $203,000+ tech implementation disasters. I made that mistake so they don't have to. Creator of Tech Compass Workshopβ’
@matthewshields Profile Analysis Summary
Based on the last 12 posts
When we look at how matthewshields's audience interacts with their content, we see an engagement rate of 0.04% β that's about 0 likes and 0 comments per post on average. For accounts in the 1K-10K follower range, the typical rate is around 5%, so there's some room to grow here β but every audience is different.
Looking at content mix, about 100% of recent posts are videos and 0% are photos.
On the posting side, new content shows up roughly every 2 days β a highly consistent rhythm. Captions tend to be detailed, averaging around 510 characters.
Key Metrics
466
Followers
584
Following
12
Total Posts
0.00%
Engagement Rate
0
Avg Likes
0
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
466 followers
0.04% engagement rate
12 posts, 0 avg comments
0.8:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
1
Total Likes
1
Total Comments
Engagement Rate
Your engagement rate is 99% below the Nano (1K-10K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 100% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 100% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.5
Posts per day
4
Posts per week
Monday
Most active day
Posts by Weekday
Top Performing Content
Most real estate businesses donβt track this, but we doβ¦ and itβs a game-changer. π Our revenue pe...
View on Instagram
Sifting through real estate deals takes foreverβ but what if AI could do it for you? β³π‘ Instead of...
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What if job ads could lead to new clients? Iβm testing a theory. Companies hiring CTOs and develope...
View on InstagramAnalyzed 12 posts. Top content receives 1 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos and photos perform equally in terms of engagement.
Engagement Trend
Overall Trend
StableComparing 6 older posts to 6 recent posts. Overall engagement has remained stable by <span class="font-medium text-green-400">0.0</span>%
Likes Trend
-100.0%
Before: 0 avg
After: 0 avg
Comments Trend
+0.0%
Before: 0 avg
After: 0 avg
Total Engagement
+0.0%
Before: 0 avg
After: 0 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 510 characters. Medium captions (101-500 chars) perform best with 0 avg engagements.
Hashtag Performance
With Hashtags
12
posts
Without Hashtags
0
posts
Most Used Hashtags
Average 11.2 hashtags per post. All analyzed posts use hashtags.
Growth Indicators
Account Classification
Micro InfluencerWith 466 followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%
Following/Followers
1.253
PoorEngagement Rate
0.04%
Below averageTotal Followers
466
Following 584- β’ Following exceeds followers - may indicate follow-back strategy
- β’ Engagement rate is below the 5-10% benchmark for micro accounts
- β’ Average of 0 likes and 0 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Business & Motivation
Entrepreneurship and motivational content
Beauty & Skincare
Beauty tips and skincare routines
Travel & Adventure
Content related to travel destinations and adventures
Fitness & Health
Posts about fitness, workouts, and healthy living
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
Under 1K followers
Estimated based on average engagement Γ 3
Audience Summary
This growing account shows low engagement with primarily English content. Average post reaches an estimated 0 accounts.
Best Time to Post
Best performing time: Thursday 8am
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @matthewshields's recent content
@matthewshields's engagement rate of 0.04% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 100% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is high with an average interval of 2 days between posts. high frequency typically leads to better audience retention.
Best performing video generated 6.0x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a detailed approach with an average of 510 characters. This detailed style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.