maxhoffmann
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@maxhoffmann

๐™ˆ๐™–๐™ญ ๐™ƒ๐™ค๐™›๐™›๐™ข๐™–๐™ฃ๐™ฃ

PublicDigital creator
12
Posts
138.8K
Followers
2.2K
Following

Bringing NYC to Texas ๐Ÿค  Co-Founder @mychefsocial @iceculinary Award winning Pastry Chef ๐Ÿฆ‹Co-host @younggriefpodcast ๐Ÿ™

mychefsocial.com
12 posts analyzed

@maxhoffmann Profile Analysis Summary

Based on the last 12 posts

When we look at how maxhoffmann's audience interacts with their content, we see an engagement rate of 1.46% โ€” that's about 2K likes and 57 comments per post on average. For accounts in the 100K-500K follower range, the typical rate is around 1.8%, so there's some room to grow here โ€” but every audience is different.

Looking at content mix, about 50% of recent posts are videos and 50% are photos.

On the posting side, new content shows up about every 4 days โ€” a moderately consistent rhythm. Captions tend to be moderate-length, averaging around 416 characters.

Key Metrics

138.8K

Followers

2.2K

Following

12

Total Posts

1.46%

Engagement Rate

2K

Avg Likes

57

Avg Comments

Authority Score

56/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
17/25

138,840 followers

Engagement
12/30

1.46% engagement rate

Content
4/20

12 posts, 57 avg comments

Growth
13/15

62.3:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Mid-tier (100K-500K)

23.6K

Total Likes

689

Total Comments

Engagement Rate

1.46%vs 1.8% (avg)
-19%

Your engagement rate is 19% below the Mid-tier (100K-500K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

1,967vs 8,000 (avg)
-75%

Your average likes are 75% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

57vs 250 (avg)
-77%

Your comments are 77% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.2

Posts per day

Average

2

Posts per week

Medium consistency

Monday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
2.3K53

Itโ€™s not often that a menu this eclectic is able to pull off every item so well. @sojournsatx did th...

View on Instagram
Content
Video
Most Comments
2.2K92

@antidote__nyc __NYC might be the actual cure for hunger! All the dishes at Antidote were incredibl...

View on Instagram
Content
Top Engagement
2.3K61

30 ainโ€™t so bad!

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 2.3K likes on average.

Content Type Analysis

Content Distribution

50%
50%
Videos (6)Photos (6)

Videos

Better
Avg Likes2K
Avg Comments60

Photos

Avg Likes1.9K
Avg Comments55

Videos outperform photos by 125 avg engagements per post.

Engagement Trend

Overall Trend

Stable

Comparing 6 older posts to 6 recent posts. Overall engagement has remained stable by <span class="font-medium text-green-400">2.3</span>%

Likes Trend

+2.9%

Before: 1.9K avg

After: 2K avg

Comments Trend

-17.2%

Before: 63 avg

After: 52 avg

Total Engagement

+2.3%

Before: 2K avg

After: 2K avg

Caption Length Analysis

Caption Length Distribution

No Caption
1
0 chars
Short
4
1-100 chars
Medium
3
101-500 chars
Long
4
500+ chars
No CaptionBest
Likes2.2K
Comments44
Short
Likes1.9K
Comments53
Medium
Likes2K
Comments52
Long
Likes1.9K
Comments69

Average caption length: 382 characters. No Caption captions (0 chars) perform best with 2.2K avg engagements.

Hashtag Performance

With Hashtags

2

posts

Avg Likes1.8K
Avg Comments61
#ฬท

Without Hashtags

Better

10

posts

Avg Likes2K
Avg Comments57

Most Used Hashtags

#chefsworldร—2

Average 0.2 hashtags per post. Posts without hashtags perform 175 better on average.

Growth Indicators

Account Classification

Medium Influencer
1K10K50K500K1M10M+

With 138.8K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%

Following/Followers

0.016

Excellent

Engagement Rate

1.46%

Above average

Total Followers

138.8K

Following 2.2K
Profile Insights
  • โ€ข Very influential - follows far fewer than followers
  • โ€ข Engagement rate is above the 1-3% benchmark for medium accounts
  • โ€ข Average of 2K likes and 57 comments per post

Hashtags & Captions

Top Hashtags

#chefsworld(2)

Based on 12 recent posts

Top Caption Words

every(7)
san(7)
antonio(7)
food(6)
follow(5)
next(5)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative40% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.

Food & Cuisine

Food-related content and culinary experiences

Relevance100%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance22%

Travel & Adventure

Content related to travel destinations and adventures

Relevance17%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance13%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English93%
Portuguese3%
German2%
Turkish1%

Detected from 12 post captions

Audience Engagement

Engagement LevelAverage

Based on likes-to-followers ratio

Account SizeMacro Influencer

100K-1M followers

Est. Reach per Post5.9K

Estimated based on average engagement ร— 3

Audience Summary

This established account shows average engagement with primarily English content. Average post reaches an estimated 5.9K accounts.

Best Time to Post

Best performing time: Sunday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @maxhoffmann's recent content

@maxhoffmann's engagement rate of 1.46% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.

Content strategy is 50% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 4 days between posts. medium frequency typically leads to better audience retention.

Caption strategy follows a moderate approach with an average of 416 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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@maxhoffmann Profile Analytics | Instagram Insights - Pictame