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MCFOLIO DESIGN STUDIO | It’s been a long time coming, but my freelance business Mcfolio is officially transitioning into Mcfolio Design Studio, and we’re launching this week. I know what some people
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We had the chance to first work with Ryan ( @stillryan1 ) on a few thumbnails and the What Makes You Happy poster with Big Papi (Marshall)and straight away, it was obvious how much this series means t
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Top 3 Thumbnails I still rate. Sometimes the best thumbnails are the fricking simplest. We are giving away one free audit for your YouTube channel, Comment ‘Audit’ and we’ll send it to you
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Couple months of pure shenanigans + the launch of the studio Nothing is smooth when running any sort of creative service and when you think you have things figured out then more problems start seepi
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Breaking Golf isn’t an influencer YouTube golf channel. It’s Josh, on camera, working hard to try and break 80 in 6 months with £2,000 on the line. My favourite part of this whole branding was the s
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3 Thumbnail Concepts that Actually make people click. 01 | “Before & After” 02 | Holding out and object 03 | BIG FACE REACTION If you want to learn more about what makes thumbnails clickable, comm
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RECENT THUMBNAILS: It’s been all about Mr Jake Knapp recently over at the golf supply. Some clean Thumbnails built for recognition. Performance Highlight: B | 42,000 Views 1/10 [3.2x] channel avera
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Day 3 of building design studio Let’s see how this goes then shall we #graphicdesign #founder #designagency
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Chris spargo understands YouTube. Most YouTubers overcomplicate everything, flashy graphics, plenty of text, more elements. They think more design = more clicks. Chris Spargo’s video “Why Do Britis
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Day in the life of running a design studio Not all of my days look like this, i fear this may be a pretty good / entertaining day. I also don’t tend to work past half 7 but there was a few projects
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I’ve been designing thumbnails for a while now, and there’s a clear pattern in the ones that perform, they’re always the ones doing less. The more you seem to add, the less attention you get. When vi
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Another insight into how we designed Tom Aspinall’s Thumbnail for his first Q&A back since his last fight. Although it may look simple, a lot of work and concept generation went into this one!
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About @mcfolio_

Tom McCarthy | Youtube Visual Strategist is a Instagram growing creator in the Creative Director category. With 913 followers and 30 posts, mcfolio_'s account shows a follower-to-following ratio of 1.4:1. View all content anonymously on Pictame - no login required.

mcfolio_'s engagement rate sits at 4.33%. For accounts with 1K-10K followers, the average is around 5%, so there's some room to grow — though every community is unique.

Out of the last 12 posts, 33% are videos and 67% are photos. Notably, videos tend to get 1.4x more engagement than photos. Content shows up about every 4 days. Captions lean detailed, averaging 541 characters.

4.33% engagement rate — room to grow compared to average for 1K-10K follower accounts.
33% videos, 67% photos. Videos get 1.4x more engagement here.
Posts about every 4 days.
1.4:1 follower-to-following ratio.

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mcfolio_
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@mcfolio_

Tom McCarthy | Youtube Visual Strategist

PublicCreative Director
Posts
30
Followers
913
Top Hashtags
#youtubethumbnails#thumbnails#youtubestrategy#branding#brandidentity#brandingproject#thumbnaildesign#graphicdesign

Explore the most impactful hashtags used in recent posts. These tags highlight the core interests and trending topics that define this profile's digital influence and content strategy.

Following
631
Avg. Likes
36
Avg. Comments
3
Engagement
4.27%

🎨 I design visual identities & strategies to make your content clickable Founder @mcfoliodesignstudio. 1-1 call ↓

mcfoliodesignstudio.framer.web...