methodology
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@methodology

Methodology

PublicFood delivery service
12
Posts
132.7K
Followers
1.8K
Following

๐Ÿฝ๏ธ With food, people need structure & support ๐Ÿ” We simplify both ๐Ÿ’ชEat with purpose ๐Ÿšซ Not on impulse

gomethodology.com
12 posts analyzed

@methodology Profile Analysis Summary

Based on the last 12 posts

When we look at how methodology's audience interacts with their content, we see an engagement rate of 0.08% โ€” that's about 94 likes and 7 comments per post on average. For accounts in the 100K-500K follower range, the typical rate is around 1.8%, so there's some room to grow here โ€” but every audience is different.

Looking at content mix, about 42% of recent posts are videos and 58% are photos. Interestingly, video content tends to spark 9.4x more interaction than photos โ€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 5 days โ€” a moderately consistent rhythm. Captions tend to be detailed, averaging around 882 characters.

Key Metrics

132.7K

Followers

1.8K

Following

12

Total Posts

0.08%

Engagement Rate

94

Avg Likes

7

Avg Comments

Authority Score

48/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
17/25

132,693 followers

Engagement
1/30

0.08% engagement rate

Content
7/20

12 posts, 7 avg comments

Growth
13/15

74.1:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Mid-tier (100K-500K)

1.1K

Total Likes

86

Total Comments

Engagement Rate

0.08%vs 1.8% (avg)
-96%

Your engagement rate is 96% below the Mid-tier (100K-500K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

94vs 8,000 (avg)
-99%

Your average likes are 99% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

7vs 250 (avg)
-97%

Your comments are 97% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.2

Posts per day

Average

2

Posts per week

Medium consistency

Sunday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
50733

Two founders who believe that nourishing people and protecting the ecosystem behind our food arenโ€™t ...

View on Instagram
Content
Video
High Performer
39822

โœ”๏ธ Methodology x Beekeeperโ€™s Naturals is here. Weโ€™ve teamed up for a limited-edition menu made with...

View on Instagram
Content
High Performer
467

This weekโ€™s menu is designed to do more than feed youโ€”itโ€™s designed to transform you. Every chef-cr...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 507 likes on average.

Content Type Analysis

Content Distribution

42%
58%
Videos (5)Photos (7)

Videos

Better
Avg Likes198
Avg Comments13

Photos

Avg Likes19
Avg Comments3

Videos outperform photos by 189 avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">44.6</span>%

Likes Trend

+44.6%

Before: 77 avg

After: 111 avg

Comments Trend

+45.7%

Before: 6 avg

After: 9 avg

Total Engagement

+44.6%

Before: 83 avg

After: 119 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
5
101-500 chars
Long
7
500+ chars
MediumBest
Likes132
Comments11
Long
Likes67
Comments5

Average caption length: 882 characters. Medium captions (101-500 chars) perform best with 143 avg engagements.

Hashtag Performance

With Hashtags

3

posts

Avg Likes3
Avg Comments2
#ฬท

Without Hashtags

Better

9

posts

Avg Likes124
Avg Comments9

Most Used Hashtags

#kidneyร—2#naturopathicร—1#healthyfamiliesร—1#wholisticร—1#eattoperformร—1#choosehealthyร—1#glucoseร—1#inflamationร—1#bloodglucoseร—1#immuneร—1

Average 1.3 hashtags per post. Posts without hashtags perform 128 better on average.

Growth Indicators

Account Classification

Medium Influencer
1K10K50K500K1M10M+

With 132.7K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%

Following/Followers

0.013

Excellent

Engagement Rate

0.08%

Below average

Total Followers

132.7K

Following 1.8K
Profile Insights
  • โ€ข Very influential - follows far fewer than followers
  • โ€ข Engagement rate is below the 1-3% benchmark for medium accounts
  • โ€ข Average of 94 likes and 7 comments per post

Hashtags & Captions

Top Hashtags

#kidney(2)
#naturopathic(1)
#healthyfamilies(1)
#wholistic(1)
#eattoperform(1)
#choosehealthy(1)

Based on 12 recent posts

Top Caption Words

body(17)
eating(14)
menu(13)
superfood(12)
bee(12)
pollen(12)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional39% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Food & Cuisine

Food-related content and culinary experiences

Relevance100%

Fitness & Health

Posts about fitness, workouts, and healthy living

Relevance47%

Nature & Environment

Posts featuring natural landscapes and wildlife

Relevance21%

Beauty & Skincare

Beauty tips and skincare routines

Relevance19%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English90%
Portuguese9%
German1%
Turkish0%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMacro Influencer

100K-1M followers

Est. Reach per Post281

Estimated based on average engagement ร— 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 281 accounts.

Best Time to Post

Best performing time: Sunday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @methodology's recent content

@methodology's engagement rate of 0.08% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 58% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 5 days between posts. medium frequency typically leads to better audience retention.

Best performing video generated 5.4x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 882 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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