mickeybushell
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@mickeybushell

Mickey Bushell MBE

Public
12
Posts
2.5K
Followers
1K
Following

Paralympic Champion (MBE) | Coach & Speaker on Resilience, Mindset & Performance Under Pressure

www.mickeybushell.com
12 posts analyzed

@mickeybushell Profile Analysis Summary

Based on the last 12 posts

When we look at how mickeybushell's audience interacts with their content, we see an engagement rate of 4.58% — that's about 104 likes and 10 comments per post on average. This lines up well with the 5% average for accounts with 1K-10K followers — a solid, steady performance.

Looking at content mix, about 50% of recent posts are videos and 50% are photos. Interestingly, photo content tends to spark 1.3x more interaction than videos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 92 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 396 characters.

Key Metrics

2.5K

Followers

1K

Following

486

Total Posts

4.59%

Engagement Rate

104

Avg Likes

10

Avg Comments

Authority Score

58/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
4/25

2,483 followers

Engagement
24/30

4.58% engagement rate

Content
15/20

486 posts, 10 avg comments

Growth
5/15

2.5:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

1.2K

Total Likes

118

Total Comments

Engagement Rate

4.58%vs 5% (avg)
On par

Your engagement rate is on par with the Nano (1K-10K) average. You're performing as expected for your follower tier.

Avg. Likes per Post

104vs 500 (avg)
-79%

Your average likes are 79% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

10vs 25 (avg)
-61%

Your comments are 61% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Monday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
51293

We made it!! What an incredible experience today!! Walk the Wrekin is officially done! I want to tha...

View on Instagram
Content
Video
High Performer
2205

Myself and @mickeybushell have built something to help EVERYONE. The Consistency Club 👇 Before I me...

View on Instagram
Content
Video
High Performer
8813

Please watch this for a jump scare 3 seconds in 😭😂

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 512 likes on average.

Content Type Analysis

Content Distribution

50%
50%
Videos (6)Photos (6)

Videos

Avg Likes94
Avg Comments4

Photos

Better
Avg Likes114
Avg Comments16

Photos outperform videos by 32 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">36.3</span>%

Likes Trend

-30.9%

Before: 123 avg

After: 85 avg

Comments Trend

-77.1%

Before: 16 avg

After: 4 avg

Total Engagement

-36.3%

Before: 139 avg

After: 89 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
3
1-100 chars
Medium
5
101-500 chars
Long
4
500+ chars
Short
Likes63
Comments5
MediumBest
Likes142
Comments19
Long
Likes87
Comments2

Average caption length: 396 characters. Medium captions (101-500 chars) perform best with 161 avg engagements.

Hashtag Performance

With Hashtags

Better

7

posts

Avg Likes108
Avg Comments14

Without Hashtags

5

posts

Avg Likes98
Avg Comments5

Most Used Hashtags

#wheelchairskills×3#goldstandardacademy×1#strongerfasterfreer×1#nolimitsliving×1#paralympicmindset×1#lifechangingtraining×1#challenge×1#wrekin×1#walkonhands×1#foragoodcause×1

Average 3.0 hashtags per post. Posts with hashtags get 19 more avg engagements.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 2.5K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.406

Good

Engagement Rate

4.58%

Below average

Total Followers

2.5K

Following 1K
Profile Insights
  • Good ratio - more followers than following
  • Engagement rate is below the 5-10% benchmark for micro accounts
  • Average of 104 likes and 10 comments per post

Hashtags & Captions

Top Hashtags

#wheelchairskills(3)
#goldstandardacademy(1)
#strongerfasterfreer(1)
#nolimitsliving(1)
#paralympicmindset(1)
#lifechangingtraining(1)

Based on 12 recent posts

Top Caption Words

gold(6)
wheelchair(6)
standard(5)
training(5)
help(5)
mickey(4)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional38% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Fitness & Health

Posts about fitness, workouts, and healthy living

Relevance100%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance53%

Business & Motivation

Entrepreneurship and motivational content

Relevance53%

Family & Relationships

Content about family and relationships

Relevance32%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English88%
Portuguese9%
Spanish1%
German1%

Detected from 12 post captions

Audience Engagement

Engagement LevelHigh

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post312

Estimated based on average engagement × 3

Audience Summary

This growing account shows high engagement with primarily English content. Average post reaches an estimated 312 accounts.

Best Time to Post

Best performing time: Saturday 12pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @mickeybushell's recent content

@mickeybushell's engagement rate of 4.58% is good compared to similar accounts. This indicates a good level of audience interaction and content effectiveness.

Content strategy is 50% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 92 days between posts. low frequency typically leads to better audience retention.

Best performing photo generated 5.3x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 396 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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