microsoftvan
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@microsoftvan

Microsoft Vancouver

Public
12
Posts
5.3K
Followers
307
Following

We are Vancouver. Developers, designers, managers, interns, leaders, learners, artists, collaborators -- and proud members of BC's tech sector.

aka.ms/MicrosoftVancouver
12 posts analyzed

@microsoftvan Profile Analysis Summary

Based on the last 12 posts

When we look at how microsoftvan's audience interacts with their content, we see an engagement rate of 0.18% β€” that's about 8 likes and 2 comments per post on average. For accounts in the 1K-10K follower range, the typical rate is around 5%, so there's some room to grow here β€” but every audience is different.

Looking at content mix, about 67% of recent posts are videos and 33% are photos. Interestingly, photo content tends to spark 26.3x more interaction than videos β€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 6 days β€” a infrequent rhythm. Captions tend to be moderate-length, averaging around 191 characters.

Key Metrics

5.3K

Followers

307

Following

12

Total Posts

0.19%

Engagement Rate

8

Avg Likes

2

Avg Comments

Authority Score

30/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
7/25

5,301 followers

Engagement
2/30

0.18% engagement rate

Content
10/20

12 posts, 2 avg comments

Growth
9/15

17.3:1 follower ratio

Trust
2/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

91

Total Likes

22

Total Comments

Engagement Rate

0.18%vs 5% (avg)
-96%

Your engagement rate is 96% below the Nano (1K-10K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

8vs 500 (avg)
-98%

Your average likes are 98% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

2vs 25 (avg)
-93%

Your comments are 93% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.2

Posts per day

Average

1

Posts per week

Low consistency

Tuesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
1022

It’s been a very merry cherry blossom season in Vancouver! 🌸✨ #microsoftlife #msv #microsoftvancouv...

View on Instagram
Content
Video
Most Comments
-15

We asked our MSV community to choose a household item that best represents their product πŸ€”πŸ’­πŸ§°πŸ§Ί #...

View on Instagram
Content
Video
High Performer
-13

MSV at the 2026 @vancouversunrun β˜€οΈπŸƒ Nothing like running this iconic 10 km with colleagues and com...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 102 likes on average.

Content Type Analysis

Content Distribution

67%
33%
Videos (8)Photos (4)

Videos

Avg Likes-1
Avg Comments2

Photos

Better
Avg Likes25
Avg Comments2

Photos outperform videos by 26 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">92.4</span>%

Likes Trend

-106.2%

Before: 16 avg

After: -1 avg

Comments Trend

+75.0%

Before: 1 avg

After: 2 avg

Total Engagement

-92.4%

Before: 18 avg

After: 1 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
12
101-500 chars
Long
500+ chars
MediumBest
Likes8
Comments2

Average caption length: 191 characters. Medium captions (101-500 chars) perform best with 10 avg engagements.

Hashtag Performance

With Hashtags

Better

12

posts

Avg Likes8
Avg Comments2
#Μ·

Without Hashtags

0

posts

Avg Likes0
Avg Comments0

Most Used Hashtags

#microsoftvancouverΓ—12#msvΓ—12#microsoftlifeΓ—12#peopleofmicrosoftΓ—6#softwareengineerΓ—3#downtownvancouverΓ—3#fridayfacesΓ—2#microsoftΓ—1#vancouversunrunΓ—1#agenticaiΓ—1

Average 5.0 hashtags per post. Posts with hashtags get 10 more avg engagements.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 5.3K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.058

Excellent

Engagement Rate

0.18%

Below average

Total Followers

5.3K

Following 307
Profile Insights
  • β€’ Very influential - follows far fewer than followers
  • β€’ Engagement rate is below the 5-10% benchmark for micro accounts
  • β€’ Average of 8 likes and 2 comments per post

Hashtags & Captions

Top Hashtags

#microsoftvancouver(12)
#msv(12)
#microsoftlife(12)
#peopleofmicrosoft(6)
#softwareengineer(3)
#downtownvancouver(3)

Based on 12 recent posts

Top Caption Words

msv(6)
community(3)
key(2)
software(2)
engineer(2)
product(2)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional30% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Family & Relationships

Content about family and relationships

Relevance43%

Beauty & Skincare

Beauty tips and skincare routines

Relevance29%

Travel & Adventure

Content related to travel destinations and adventures

Relevance14%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English88%
Portuguese10%
German1%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post23

Estimated based on average engagement Γ— 3

Audience Summary

This growing account shows low engagement with primarily English content. Average post reaches an estimated 23 accounts.

Best Time to Post

Best performing time: Tuesday 8pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @microsoftvan's recent content

@microsoftvan's engagement rate of 0.18% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 67% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 6 days between posts. medium frequency typically leads to better audience retention.

Best performing photo generated 11.0x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 191 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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