mini_crafthouse
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@mini_crafthouse

ミニ専門店 クラフトハウス

PublicProduct/service
12
Posts
12.6K
Followers
117
Following

インテリアにもこだわるクラフトハウス😀 今日もミニとあなたを健康にします! ーーーーーーーーーーーーーーーーーーーーーー ➪ BMWミニ店はこちら @bmwmini.crafthouse .

@mini_crafthouse Profile Analysis Summary

Based on the last 12 posts

When we look at how mini_crafthouse's audience interacts with their content, we see an engagement rate of 1.76% — that's about 220 likes and 2 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 58% of recent posts are videos and 42% are photos. Interestingly, photo content tends to spark 1.5x more interaction than videos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up roughly every 2 days — a highly consistent rhythm. Captions tend to be concise, averaging around 144 characters.

Key Metrics

12.6K

Followers

117

Following

12

Total Posts

1.77%

Engagement Rate

220

Avg Likes

2

Avg Comments

Authority Score

42/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

12,576 followers

Engagement
12/30

1.76% engagement rate

Content
0/20

12 posts, 2 avg comments

Growth
15/15

107.5:1 follower ratio

Trust
5/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

2.6K

Total Likes

26

Total Comments

Engagement Rate

1.76%vs 2.5% (avg)
-29%

Your engagement rate is 29% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

220vs 2,000 (avg)
-89%

Your average likes are 89% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

2vs 80 (avg)
-97%

Your comments are 97% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.5

Posts per day

Average

4

Posts per week

Medium consistency

Sunday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
59710

Aさまの「さつまさん🍠」 美味しそうな色。お皿に載せたくなるミニです🍽️ 1997 Mini Kensington 1.3i AT Power Steering! 42,000km Sold

View on Instagram
Content
Video
High Performer
4056

good sound♫ 1969 Mk2 Cooper 998

View on Instagram
Content
High Performer
3340

ダンロップの新商品SP4が出ましたが、こちらのSP44はご存知でしょうか。 ダンロップSP44 ウェザーマスター 名前がいいですね モンテカルロラリーの古い写真をよく見るとミニはだいたいこのタイヤ履...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 597 likes on average.

Content Type Analysis

Content Distribution

58%
42%
Videos (7)Photos (5)

Videos

Avg Likes182
Avg Comments1

Photos

Better
Avg Likes272
Avg Comments3

Photos outperform videos by 92 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">53.2</span>%

Likes Trend

-52.7%

Before: 298 avg

After: 141 avg

Comments Trend

-91.7%

Before: 4 avg

After: 0 avg

Total Engagement

-53.2%

Before: 302 avg

After: 142 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
7
1-100 chars
Medium
5
101-500 chars
Long
500+ chars
ShortBest
Likes224
Comments3
Medium
Likes214
Comments1

Average caption length: 144 characters. Short captions (1-100 chars) perform best with 227 avg engagements.

Hashtag Performance

With Hashtags

4

posts

Avg Likes187
Avg Comments0

Without Hashtags

Better

8

posts

Avg Likes236
Avg Comments3

Most Used Hashtags

#ヘルシーなミニ×3#健康なミニ×3#o様1000ラリー納車整備×2#dunlopsp44×1#dunlopweathermaster×1#o様atベージュ納車整備×1#h様クーパー35th納車整備×1#クーパー35thアーモンドグリーン回転治具×1

Average 1.1 hashtags per post. Posts without hashtags perform 52 better on average.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 12.6K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.009

Excellent

Engagement Rate

1.76%

Below average

Total Followers

12.6K

Following 117
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 3-5% benchmark for small accounts
  • Average of 220 likes and 2 comments per post

Hashtags & Captions

Top Hashtags

#ヘルシーなミニ(3)
#健康なミニ(3)
#o様1000ラリー納車整備(2)
#dunlopsp44(1)
#dunlopweathermaster(1)
#o様atベージュ納車整備(1)

Based on 12 recent posts

Top Caption Words

mini(4)
kensington(2)
power(2)
steering(2)
sold(2)
van(1)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional50% dominant+Energetic & Driven

The overall tone of this profile's content leans towards romantic & emotional with elements of energetic & driven.

Product/service

Profile category: Product/service

Relevance80%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

Japanese77%
Chinese22%
Portuguese1%
English0%

Detected from 12 post captions

Audience Engagement

Engagement LevelAverage

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post659

Estimated based on average engagement × 3

Audience Summary

This established account shows average engagement with primarily Japanese content. Average post reaches an estimated 659 accounts.

Best Time to Post

Best performing time: Wednesday 12pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @mini_crafthouse's recent content

@mini_crafthouse's engagement rate of 1.76% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.

Content strategy is 58% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 2 days between posts. medium frequency typically leads to better audience retention.

Best performing photo generated 2.7x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a minimal approach with an average of 144 characters. This minimal style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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