mobpackaging
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@mobpackaging

MOB Packaging

PublicProduct/service
12
Posts
15.5K
Followers
767
Following

Bespoke Packaging for Your Brand Cartons | Pouches | Nylons | Sacks. Serving Brands Across Nigeria Founder: @bogfeeds | @tripplemos | @tripplemosfoods

12 posts analyzed

@mobpackaging Profile Analysis Summary

Based on the last 12 posts

When we look at how mobpackaging's audience interacts with their content, we see an engagement rate of 0.17% — that's about 19 likes and 7 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 100% of recent posts are videos and 0% are photos.

On the posting side, new content shows up about every 37 days — a infrequent rhythm. Captions tend to be detailed, averaging around 801 characters.

Key Metrics

15.5K

Followers

767

Following

12

Total Posts

0.17%

Engagement Rate

19

Avg Likes

7

Avg Comments

Authority Score

43/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

15,521 followers

Engagement
2/30

0.17% engagement rate

Content
10/20

12 posts, 7 avg comments

Growth
11/15

20.2:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

232

Total Likes

81

Total Comments

Engagement Rate

0.17%vs 2.5% (avg)
-93%

Your engagement rate is 93% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

19vs 2,000 (avg)
-99%

Your average likes are 99% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

7vs 80 (avg)
-92%

Your comments are 92% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Low consistency

Monday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
11145

I’m beyond excited to share my journey as featured in The Guardian Newspaper! This journey has been ...

View on Instagram
Content
Video
High Performer
164

Non Ziploc Gusset Bag is one of the most versatile and cost-effective packaging options for food bus...

View on Instagram
Content
Video
High Performer
145

These ice pop pouches are suitable for homemade, the most delicious and healthiest yogurt sticks, zo...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 111 likes on average.

Content Type Analysis

Content Distribution

100%
Videos (12)Photos (0)

Videos

Better
Avg Likes19
Avg Comments7

Photos

Avg Likes0
Avg Comments0

Videos outperform photos by 26 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">61.5</span>%

Likes Trend

-60.2%

Before: 28 avg

After: 11 avg

Comments Trend

-65.0%

Before: 10 avg

After: 4 avg

Total Engagement

-61.5%

Before: 38 avg

After: 15 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
1
101-500 chars
Long
11
500+ chars
Medium
Likes8
Comments2
LongBest
Likes20
Comments7

Average caption length: 801 characters. Long captions (500+ chars) perform best with 27 avg engagements.

Hashtag Performance

With Hashtags

Better

12

posts

Avg Likes19
Avg Comments7

Without Hashtags

0

posts

Avg Likes0
Avg Comments0

Most Used Hashtags

#packaging×5#mobpackaging×3#plastic×3#spicejars×3#spice×3#nylons×2#pouch×2#packagingbusiness×2#packaginginnigeria×2#nylon×2

Average 5.3 hashtags per post. Posts with hashtags get 26 more avg engagements.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 15.5K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.049

Excellent

Engagement Rate

0.17%

Below average

Total Followers

15.5K

Following 767
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 3-5% benchmark for small accounts
  • Average of 19 likes and 7 comments per post

Hashtags & Captions

Top Hashtags

#packaging(5)
#mobpackaging(3)
#plastic(3)
#spicejars(3)
#spice(3)
#nylons(2)

Based on 12 recent posts

Top Caption Words

packaging(24)
products(16)
makes(12)
available(11)
pop(11)
match(10)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional45% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Beauty & Skincare

Beauty tips and skincare routines

Relevance100%

Business & Motivation

Entrepreneurship and motivational content

Relevance65%

Family & Relationships

Content about family and relationships

Relevance60%

Travel & Adventure

Content related to travel destinations and adventures

Relevance50%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English91%
Portuguese8%
German1%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post58

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 58 accounts.

Best Time to Post

Best performing time: Saturday 8am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @mobpackaging's recent content

@mobpackaging's engagement rate of 0.17% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 100% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 37 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 6.0x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 801 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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