@mr.backzilla
Cole Harrison | Online Fitness Coach | Natural Bodybuilder
I Help You Build More Muscle Naturally βΌοΈDM ME βSHREDβ For 1 on 1 Fitness Coaching The Program That Built My Back β¬οΈ
@mr.backzilla Profile Analysis Summary
Based on the last 12 posts
When we look at how mr.backzilla's audience interacts with their content, we see an engagement rate of 8.63% β that's about 20.1K likes and 64 comments per post on average. Compared to similar accounts in the 100K-500K follower range (where the average sits around 1.8%), this is 380% higher, which suggests a genuinely engaged community.
Looking at content mix, about 58% of recent posts are videos and 42% are photos. Interestingly, video content tends to spark 2.2x more interaction than photos β worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 21 days β a infrequent rhythm. Captions tend to be detailed, averaging around 677 characters.
Key Metrics
233.7K
Followers
333
Following
12
Total Posts
8.63%
Engagement Rate
20.1K
Avg Likes
64
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
233,663 followers
8.63% engagement rate
12 posts, 64 avg comments
701.7:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
241.3K
Total Likes
766
Total Comments
Engagement Rate
Your engagement rate is 380% above the Mid-tier (100K-500K) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 151% above the Mid-tier (100K-500K) benchmark. Your content resonates well with your audience.
Avg. Comments per Post
Your comments are 74% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.1
Posts per day
0
Posts per week
Monday
Most active day
Posts by Weekday
Top Performing Content
The 4 exercises I do for biceps during my week of training. I do two bicep exercises on each of my t...
View on Instagram
This is the BEST exercise to maximize lower back development and growth. Make sure to wacth until th...
View on Instagram
This weeks full Back Day workouts biceps are included into this workout as well. #backday #instafi...
View on InstagramAnalyzed 12 posts. Top content receives 82.8K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 14K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">60.1</span>%
Likes Trend
-60.0%
Before: 28.7K avg
After: 11.5K avg
Comments Trend
-70.2%
Before: 98 avg
After: 29 avg
Total Engagement
-60.1%
Before: 28.8K avg
After: 11.5K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 677 characters. Medium captions (101-500 chars) perform best with 26K avg engagements.
Hashtag Performance
With Hashtags
12
posts
Without Hashtags
0
posts
Most Used Hashtags
Average 5.0 hashtags per post. Posts with hashtags get 20.2K more avg engagements.
Growth Indicators
Account Classification
Medium InfluencerWith 233.7K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.001
ExcellentEngagement Rate
8.63%
Above averageTotal Followers
233.7K
Following 333- β’ Very influential - follows far fewer than followers
- β’ Engagement rate is above the 1-3% benchmark for medium accounts
- β’ Average of 20.1K likes and 64 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of energetic & driven.
Fitness & Health
Posts about fitness, workouts, and healthy living
Business & Motivation
Entrepreneurship and motivational content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement Γ 3
Audience Summary
This established account shows very high engagement with primarily English content. Average post reaches an estimated 60.3K accounts.
Best Time to Post
Best performing time: Wednesday 12am
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @mr.backzilla's recent content
@mr.backzilla's engagement rate of 8.63% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.
Content strategy is 58% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 21 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 4.1x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a detailed approach with an average of 677 characters. This detailed style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.