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mtl.latest's engagement rate sits at 0.23%. For accounts with 10K-100K followers, the average is around 2.5%, so there's some room to grow — though every community is unique.
Out of the last 12 posts, 50% are videos and 50% are photos. Notably, videos tend to get 1.5x more engagement than photos. Captions lean concise, averaging 148 characters.
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Voice Of The Streets
The latest on Rap & Culture 🚗: @ontheroadmtl 📥: Dm for Promo/Collab