nm23.ec
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@nm23.ec

Marketing Deportivo

PublicMarketing Agency
12
Posts
22.9K
Followers
92
Following

πŸ“Uio/ Ecuador Somos una empresa especializada en Marketing Deportivo πŸ” NM23, forjando estrellas!

nm23ec.com/
12 posts analyzed

@nm23.ec Profile Analysis Summary

Based on the last 12 posts

When we look at how nm23.ec's audience interacts with their content, we see an engagement rate of 22.17% β€” that's about 5K likes and 54 comments per post on average. Compared to similar accounts in the 10K-100K follower range (where the average sits around 2.5%), this is 787% higher, which suggests a genuinely engaged community.

Looking at content mix, about 17% of recent posts are videos and 83% are photos. Interestingly, video content tends to spark 29.1x more interaction than photos β€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 16 days β€” a infrequent rhythm. Captions tend to be moderate-length, averaging around 233 characters.

Key Metrics

22.9K

Followers

92

Following

12

Total Posts

22.17%

Engagement Rate

5K

Avg Likes

54

Avg Comments

Authority Score

63/100
Established

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

22,913 followers

Engagement
30/30

22.17% engagement rate

Content
0/20

12 posts, 54 avg comments

Growth
15/15

249.1:1 follower ratio

Trust
8/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

60.3K

Total Likes

648

Total Comments

Engagement Rate

22.17%vs 2.5% (avg)
+787%

Your engagement rate is 787% above the Micro (10K-100K) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

5,026vs 2,000 (avg)
+151%

Your average likes are 151% above the Micro (10K-100K) benchmark. Your content resonates well with your audience.

Avg. Comments per Post

54vs 80 (avg)
-33%

Your comments are 33% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.1

Posts per day

Average

0

Posts per week

Medium consistency

Wednesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
51K609

2025 πŸ’« JosuΓ© 1:9 πŸ€©πŸ™πŸ½ "Mira que te mando que te esfuerces y seas valiente; no temas ni desmayes...

View on Instagram
Content
High Performer
5.3K13

πŸ”₯ Construimos relaciones reales con marcas. En NM23 entendemos que el marketing deportivo no se tr...

View on Instagram
Content
High Performer
9524

⚽πŸ”₯ Los goles que marcaron el 2025 de @moises_caicedo55 ΒΏCuΓ‘l fue tu favorito? πŸ‘€ #NM23 #GoalsMoi...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 51K likes on average.

Content Type Analysis

Content Distribution

17%
83%
Videos (2)Photos (10)

Videos

Better
Avg Likes25.7K
Avg Comments308

Photos

Avg Likes891
Avg Comments3

Videos outperform photos by 25.1K avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">86.7</span>%

Likes Trend

-86.6%

Before: 8.9K avg

After: 1.2K avg

Comments Trend

-95.5%

Before: 103 avg

After: 5 avg

Total Engagement

-86.7%

Before: 9K avg

After: 1.2K avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1
1-100 chars
Medium
10
101-500 chars
Long
1
500+ chars
Short
Likes648
Comments5
MediumBest
Likes5.9K
Comments64
Long
Likes419
Comments6

Average caption length: 233 characters. Medium captions (101-500 chars) perform best with 6K avg engagements.

Hashtag Performance

With Hashtags

11

posts

Avg Likes848
Avg Comments4
#Μ·

Without Hashtags

Better

1

posts

Avg Likes51K
Avg Comments609

Most Used Hashtags

#nm23Γ—6#moisΓ©scaicedoΓ—5#mΓ‘squefΓΊtbolΓ—3#fΓΊtbolecuatorianoΓ—2#marketingdeportivoΓ—2#sportsmarketingΓ—2#niΓ±omoi23Γ—2#nmfcΓ—1#hoyjueganmfcΓ—1#santodomingoΓ—1

Average 3.3 hashtags per post. Posts without hashtags perform 50.7K better on average.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 22.9K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.004

Excellent

Engagement Rate

22.17%

Above average

Total Followers

22.9K

Following 92
Profile Insights
  • β€’ Very influential - follows far fewer than followers
  • β€’ Engagement rate is above the 3-5% benchmark for small accounts
  • β€’ Average of 5K likes and 54 comments per post

Hashtags & Captions

Top Hashtags

#nm23(6)
#moisΓ©scaicedo(5)
#mΓ‘squefΓΊtbol(3)
#fΓΊtbolecuatoriano(2)
#marketingdeportivo(2)
#sportsmarketing(2)

Based on 12 recent posts

Top Caption Words

hoy(5)
con(5)
cada(4)
santo(3)
domingo(3)
siempre(3)

Common words filtered out for relevance

Content Themes

Content Mood

Energetic & Driven29% dominant+Calm & Mindful

The overall tone of this profile's content leans towards energetic & driven with elements of calm & mindful.

Fitness & Health

Posts about fitness, workouts, and healthy living

Relevance100%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance50%

Business & Motivation

Entrepreneurship and motivational content

Relevance50%

Family & Relationships

Content about family and relationships

Relevance33%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

Spanish44%
Portuguese23%
French20%
Turkish10%

Detected from 12 post captions

Audience Engagement

Engagement LevelVery High

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post15.1K

Estimated based on average engagement Γ— 3

Audience Summary

This established account shows very high engagement with primarily Spanish content. Average post reaches an estimated 15.1K accounts.

Best Time to Post

Best performing time: Wednesday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @nm23.ec's recent content

@nm23.ec's engagement rate of 22.17% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.

Content strategy is 83% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 16 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 10.2x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 233 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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