offdrome
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@offdrome

กาแฟแคปซูล OFFDROME อ๊อฟโดรม

Public
12
Posts
4.7K
Followers
127
Following

☕️ 5-sec Specialty Coffee for Modern People 👇🏻 Shopee / Lazada / TikTok 📍 The Wireless Club, One Bangkok

offdrome.com
12 posts analyzed

@offdrome Profile Analysis Summary

Based on the last 12 posts

When we look at how offdrome's audience interacts with their content, we see an engagement rate of 0.82% — that's about 37 likes and 1 comments per post on average. For accounts in the 1K-10K follower range, the typical rate is around 5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 58% of recent posts are videos and 42% are photos. Interestingly, photo content tends to spark 4.6x more interaction than videos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 24 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 187 characters.

Key Metrics

4.7K

Followers

127

Following

12

Total Posts

0.81%

Engagement Rate

37

Avg Likes

1

Avg Comments

Authority Score

37/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
4/25

4,667 followers

Engagement
8/30

0.82% engagement rate

Content
4/20

12 posts, 1 avg comments

Growth
11/15

36.7:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

448

Total Likes

14

Total Comments

Engagement Rate

0.82%vs 5% (avg)
-84%

Your engagement rate is 84% below the Nano (1K-10K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

37vs 500 (avg)
-93%

Your average likes are 93% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

1vs 25 (avg)
-95%

Your comments are 95% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Sunday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
3261

ไม่ใส่ผลไม้…แต่กาแฟทำไม “หอมผลไม้” ได้? ไม่มีสารแต่งกลิ่น ไม่มีแต่งรส มีแค่รสชาติแท้ ๆ ที่มาจากผลกา...

View on Instagram
Content
Video
Most Comments
546

พึ่งรู้ว่ากาแฟแคลซูลไม่ใช่แค่ความสะดวก แต่ให้รสชาติที่มีมิติ และทำเองได้ง่ายๆที่บ้านด้วย ! 💖🥰 #of...

View on Instagram
Content
Video
High Performer
360

ไม่ได้ติดกาแฟนะ… ติดการชงกาแฟกับเครื่องนี้มากกว่า 🥲☕ ใส่แคปซูล กดปุ่ม รอไม่กี่วินาที แล้วได้กาแฟห...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 326 likes on average.

Content Type Analysis

Content Distribution

58%
42%
Videos (7)Photos (5)

Videos

Avg Likes14
Avg Comments2

Photos

Better
Avg Likes70
Avg Comments1

Photos outperform videos by 55 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">80.6</span>%

Likes Trend

-80.9%

Before: 63 avg

After: 12 avg

Comments Trend

-72.7%

Before: 2 avg

After: 1 avg

Total Engagement

-80.6%

Before: 65 avg

After: 13 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
4
1-100 chars
Medium
7
101-500 chars
Long
1
500+ chars
Short
Likes2
Comments1
MediumBest
Likes63
Comments1
Long
Likes-1
Comments1

Average caption length: 187 characters. Medium captions (101-500 chars) perform best with 64 avg engagements.

Hashtag Performance

With Hashtags

8

posts

Avg Likes12
Avg Comments1

Without Hashtags

Better

4

posts

Avg Likes88
Avg Comments1

Most Used Hashtags

#กาแฟแคปซูล×8#offdrome×7#coffeeworkshop×2#coffeemachine×1#offdromecoffee×1#offdromeexperience×1#coffee×1#workshop×1

Average 1.8 hashtags per post. Posts without hashtags perform 76 better on average.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 4.7K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.027

Excellent

Engagement Rate

0.82%

Below average

Total Followers

4.7K

Following 127
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 5-10% benchmark for micro accounts
  • Average of 37 likes and 1 comments per post

Hashtags & Captions

Top Hashtags

#กาแฟแคปซูล(8)
#offdrome(7)
#coffeeworkshop(2)
#coffeemachine(1)
#offdromecoffee(1)
#offdromeexperience(1)

Based on 12 recent posts

Top Caption Words

offdrome(8)
shopee(5)
pop(2)
coffee(2)
ogilvy(2)
workshop(2)

Common words filtered out for relevance

Content Themes

Content Mood

Energetic & Driven46% dominant+Neutral & Informative

The overall tone of this profile's content leans towards energetic & driven with elements of neutral & informative.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Photography & Art

Focus on visual storytelling and artistic content

Relevance17%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English100%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post112

Estimated based on average engagement × 3

Audience Summary

This growing account shows low engagement with primarily English content. Average post reaches an estimated 112 accounts.

Best Time to Post

Best performing time: Tuesday 4am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @offdrome's recent content

@offdrome's engagement rate of 0.82% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 58% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 24 days between posts. low frequency typically leads to better audience retention.

Best performing photo generated 8.5x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 187 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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