@pact
pact
Elevated basics for everyday life 🌱 GOTS certified Organic cotton • Fair trade • Comfort without compromise
@pact Profile Analysis Summary
Based on the last 12 posts
When we look at how pact's audience interacts with their content, we see an engagement rate of 0.04% — that's about 291 likes and 51 comments per post on average. For accounts in the 500K-1M follower range, the typical rate is around 1.5%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 75% of recent posts are videos and 25% are photos. Interestingly, photo content tends to spark 1.7x more interaction than videos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 8 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 323 characters.
Key Metrics
901K
Followers
778
Following
12
Total Posts
0.04%
Engagement Rate
291
Avg Likes
51
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
901,016 followers
0.04% engagement rate
12 posts, 51 avg comments
1158.1:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
3.5K
Total Likes
614
Total Comments
Engagement Rate
Your engagement rate is 97% below the Macro (500K-1M) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 99% below typical Macro (500K-1M) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 90% below the Macro (500K-1M) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.1
Posts per day
1
Posts per week
Thursday
Most active day
Posts by Weekday
Top Performing Content
@pact has by far, the best cotton activewear i have tried!! made with certified organic cotton, its ...
View on Instagram
Behind the scenes, we’ve been listening. Refining. Returning to what matters most. We’ve refreshed ...
View on Instagram
Your skin is your largest organ. What touches it all day matters. We don’t just use organic cotton-...
View on InstagramAnalyzed 12 posts. Top content receives 720 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 206 avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">54.1</span>%
Likes Trend
-59.4%
Before: 413 avg
After: 168 avg
Comments Trend
-14.5%
Before: 55 avg
After: 47 avg
Total Engagement
-54.1%
Before: 468 avg
After: 215 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 323 characters. Medium captions (101-500 chars) perform best with 358 avg engagements.
Hashtag Performance
With Hashtags
8
posts
Without Hashtags
4
posts
Most Used Hashtags
Average 2.0 hashtags per post. Posts with hashtags get 305 more avg engagements.
Growth Indicators
Account Classification
Large InfluencerWith 901K followers, this account falls in the Large category (500K-1M). Typical engagement for this tier: 0.5-1%
Following/Followers
0.001
ExcellentEngagement Rate
0.04%
Below averageTotal Followers
901K
Following 778- • Very influential - follows far fewer than followers
- • Engagement rate is below the 0.5-1% benchmark for large accounts
- • Average of 291 likes and 51 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Nature & Environment
Posts featuring natural landscapes and wildlife
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Entertainment & Music
Entertainment, music, and nightlife content
Travel & Adventure
Content related to travel destinations and adventures
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement × 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated 872 accounts.
Best Time to Post
Best performing time: Tuesday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @pact's recent content
@pact's engagement rate of 0.04% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 75% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 8 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 2.5x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 323 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.