@pairandetc
Pair
Storytelling and stuff 📧 pairandetc@gmail.com Color grade like me👇🏽
@pairandetc Profile Analysis Summary
Based on the last 12 posts
When we look at how pairandetc's audience interacts with their content, we see an engagement rate of 2.07% — that's about 862 likes and 37 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 75% of recent posts are videos and 25% are photos. Interestingly, photo content tends to spark 2.0x more interaction than videos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 5 days — a moderately consistent rhythm. Captions tend to be moderate-length, averaging around 291 characters.
Key Metrics
43.5K
Followers
1.3K
Following
12
Total Posts
2.07%
Engagement Rate
862
Avg Likes
37
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
43,503 followers
2.07% engagement rate
12 posts, 37 avg comments
34.8:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
10.3K
Total Likes
440
Total Comments
Engagement Rate
Your engagement rate is 17% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 57% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 54% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.2
Posts per day
1
Posts per week
Tuesday
Most active day
Posts by Weekday
Top Performing Content
HELLO MY NAME IS PAIR NICE TO MEET YOU 📣 #storytelling #colorgrade #cinematography #filmmaking #mu...
View on Instagram
Make your everyday life feel a little more like how you remember it 🫶🏼 Comment "grade" for the LU...
View on Instagram
POV: two bad decisions became best friends 🤣 #friendship #islandvibes #colorgrade
View on InstagramAnalyzed 12 posts. Top content receives 2.8K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 699 avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">54.0</span>%
Likes Trend
-53.1%
Before: 1.2K avg
After: 551 avg
Comments Trend
-72.1%
Before: 57 avg
After: 16 avg
Total Engagement
-54.0%
Before: 1.2K avg
After: 567 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 291 characters. Short captions (1-100 chars) perform best with 1.4K avg engagements.
Hashtag Performance
With Hashtags
11
posts
Without Hashtags
1
posts
Most Used Hashtags
Average 4.2 hashtags per post. Posts with hashtags get 328 more avg engagements.
Growth Indicators
Account Classification
Small InfluencerWith 43.5K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.029
ExcellentEngagement Rate
2.07%
Below averageTotal Followers
43.5K
Following 1.3K- • Very influential - follows far fewer than followers
- • Engagement rate is below the 3-5% benchmark for small accounts
- • Average of 862 likes and 37 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.
Photography & Art
Focus on visual storytelling and artistic content
Entertainment & Music
Entertainment, music, and nightlife content
Family & Relationships
Content about family and relationships
Travel & Adventure
Content related to travel destinations and adventures
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows average engagement with primarily English content. Average post reaches an estimated 2.6K accounts.
Best Time to Post
Best performing time: Wednesday 4am
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @pairandetc's recent content
@pairandetc's engagement rate of 2.07% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.
Content strategy is 75% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is medium with an average interval of 5 days between posts. medium frequency typically leads to better audience retention.
Best performing photo generated 3.2x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 291 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.