@peteburkill
Pete Burkill Hair
Rep by @theonly.agency Ruby@theonly.agency 🇬🇧 jose@theonly.agency 🇺🇸 @goldwelluki @goldwellus ambassador @beauty_worksonline global ambassador
@peteburkill Profile Analysis Summary
Based on the last 12 posts
When we look at how peteburkill's audience interacts with their content, we see an engagement rate of 90.69% — that's about 95.7K likes and 79 comments per post on average. Compared to similar accounts in the 100K-500K follower range (where the average sits around 1.8%), this is 4938% higher, which suggests a genuinely engaged community.
Looking at content mix, about 25% of recent posts are videos and 75% are photos. Interestingly, photo content tends to spark 298.0x more interaction than videos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 60 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 331 characters.
Key Metrics
105.6K
Followers
4.8K
Following
12
Total Posts
90.69%
Engagement Rate
95.7K
Avg Likes
79
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
105,604 followers
90.69% engagement rate
12 posts, 79 avg comments
21.9:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
1.1M
Total Likes
947
Total Comments
Engagement Rate
Your engagement rate is 4938% above the Mid-tier (100K-500K) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 1096% above the Mid-tier (100K-500K) benchmark. Your content resonates well with your audience.
Avg. Comments per Post
Your comments are 68% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Thursday
Most active day
Posts by Weekday
Top Performing Content
She Knows. Beautiful @beberexha . Hair by me @peteburkill using (coming soon)🌿 . Mua @claudianea...
View on InstagramAnalyzed 12 posts. Top content receives 1.1M likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 127.1K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">99.3</span>%
Likes Trend
-99.3%
Before: 190.1K avg
After: 1.3K avg
Comments Trend
-35.6%
Before: 96 avg
After: 62 avg
Total Engagement
-99.3%
Before: 190.2K avg
After: 1.3K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 303 characters. No Caption captions (0 chars) perform best with 1.1M avg engagements.
Hashtag Performance
With Hashtags
8
posts
Without Hashtags
4
posts
Most Used Hashtags
Average 3.7 hashtags per post. Posts without hashtags perform 278.6K better on average.
Growth Indicators
Account Classification
Medium InfluencerWith 105.6K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.046
ExcellentEngagement Rate
90.69%
Above averageTotal Followers
105.6K
Following 4.8K- • Very influential - follows far fewer than followers
- • Engagement rate is above the 1-3% benchmark for medium accounts
- • Average of 95.7K likes and 79 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of energetic & driven.
Beauty & Skincare
Beauty tips and skincare routines
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Family & Relationships
Content about family and relationships
Nature & Environment
Posts featuring natural landscapes and wildlife
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement × 3
Audience Summary
This established account shows very high engagement with primarily English content. Average post reaches an estimated 287.1K accounts.
Best Time to Post
Best performing time: Thursday 12pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @peteburkill's recent content
@peteburkill's engagement rate of 90.69% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.
Content strategy is 75% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 60 days between posts. low frequency typically leads to better audience retention.
Best performing photo generated 11.7x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 331 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.