phi.journals
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@phi.journals

Philipp Hoffrichter

Public
12
Posts
17.3K
Followers
711
Following

⛰️ 2x ultra, bora pra trilha 🇧🇷 @thenorthfacebr @momborabr @liquidz_br @housewheyco @livupoficial 📹 vlog semanal no youtube

linktr.ee/phi.journals
12 posts analyzed

@phi.journals Profile Analysis Summary

Based on the last 12 posts

When we look at how phi.journals's audience interacts with their content, we see an engagement rate of 7.78% — that's about 1.3K likes and 54 comments per post on average. Compared to similar accounts in the 10K-100K follower range (where the average sits around 2.5%), this is 211% higher, which suggests a genuinely engaged community.

Looking at content mix, about 50% of recent posts are videos and 50% are photos. Interestingly, video content tends to spark 3.7x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 34 days — a infrequent rhythm. Captions tend to be concise, averaging around 105 characters.

Key Metrics

17.3K

Followers

711

Following

12

Total Posts

7.78%

Engagement Rate

1.3K

Avg Likes

54

Avg Comments

Authority Score

62/100
Established

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

17,334 followers

Engagement
27/30

7.78% engagement rate

Content
4/20

12 posts, 54 avg comments

Growth
11/15

24.4:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

15.5K

Total Likes

647

Total Comments

Engagement Rate

7.78%vs 2.5% (avg)
+211%

Your engagement rate is 211% above the Micro (10K-100K) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

1,295vs 2,000 (avg)
-35%

Your average likes are 35% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

54vs 80 (avg)
-33%

Your comments are 33% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Sunday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
4.7K156

ultra na patagonia, sonho realizado. 🏔️🤘🏼 em breve vlog completo no youtube, link na bio. @ushu...

View on Instagram
Content
Video
High Performer
3.8K50

bora pra trilha ⛰️🤘🏼 take @pedrolima.filmes

View on Instagram
Content
Video
High Performer
1.5K136

E ai, qual sua opinião? Bora pra trilha ⛰️🤘🏼

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 4.7K likes on average.

Content Type Analysis

Content Distribution

50%
50%
Videos (6)Photos (6)

Videos

Better
Avg Likes2K
Avg Comments92

Photos

Avg Likes558
Avg Comments16

Videos outperform photos by 1.5K avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">41.9</span>%

Likes Trend

-39.6%

Before: 1.6K avg

After: 975 avg

Comments Trend

-82.8%

Before: 92 avg

After: 16 avg

Total Engagement

-41.9%

Before: 1.7K avg

After: 991 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
8
1-100 chars
Medium
4
101-500 chars
Long
500+ chars
Short
Likes1.1K
Comments53
MediumBest
Likes1.6K
Comments55

Average caption length: 105 characters. Medium captions (101-500 chars) perform best with 1.6K avg engagements.

Hashtag Performance

With Hashtags

0

posts

Avg Likes0
Avg Comments0

Without Hashtags

Better

12

posts

Avg Likes1.3K
Avg Comments54

Average 0.0 hashtags per post. Posts without hashtags perform 1.3K better on average.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 17.3K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.041

Excellent

Engagement Rate

7.78%

Above average

Total Followers

17.3K

Following 711
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is above the 3-5% benchmark for small accounts
  • Average of 1.3K likes and 54 comments per post

Hashtags & Captions

Top Hashtags

No hashtags found in recent posts

Based on 12 recent posts

Top Caption Words

trilha(9)
pra(8)
bora(7)
amigos(3)
viva(2)
vida(2)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional50% dominant+Energetic & Driven

The overall tone of this profile's content leans towards romantic & emotional with elements of energetic & driven.

Photography & Art

Focus on visual storytelling and artistic content

Relevance100%

Nature & Environment

Posts featuring natural landscapes and wildlife

Relevance100%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance100%

Beauty & Skincare

Beauty tips and skincare routines

Relevance100%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

Portuguese48%
Spanish22%
French14%
Turkish10%

Detected from 12 post captions

Audience Engagement

Engagement LevelVery High

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post3.9K

Estimated based on average engagement × 3

Audience Summary

This established account shows very high engagement with primarily Portuguese content. Average post reaches an estimated 3.9K accounts.

Best Time to Post

Best performing time: Sunday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @phi.journals's recent content

@phi.journals's engagement rate of 7.78% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.

Content strategy is 50% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 34 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 3.6x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a minimal approach with an average of 105 characters. This minimal style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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