@prodirectrunning
Pro:Direct Running
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@prodirectrunning Profile Analysis Summary
Based on the last 12 posts
When we look at how prodirectrunning's audience interacts with their content, we see an engagement rate of 0.08% — that's about 272 likes and 9 comments per post on average. For accounts in the 100K-500K follower range, the typical rate is around 1.8%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 58% of recent posts are videos and 42% are photos. Interestingly, video content tends to spark 2.1x more interaction than photos — worth noting for anyone studying this account's strategy.
Key Metrics
362.7K
Followers
1K
Following
12
Total Posts
0.08%
Engagement Rate
272
Avg Likes
9
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
362,687 followers
0.08% engagement rate
12 posts, 9 avg comments
360.9:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
3.3K
Total Likes
105
Total Comments
Engagement Rate
Your engagement rate is 96% below the Mid-tier (100K-500K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 97% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 97% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
6.0
Posts per day
42
Posts per week
Sunday
Most active day
Posts by Weekday
Top Performing Content
Oh it was Hackney?? We thought you said SNACKNEY 🤪 Silly us!! Now the real question… who actually w...
View on Instagram
Lightning speed! ⚡️ @chrisnewnhampm places 8th at Hackney Half representing PDRC X Hoka 👏 Chris ma...
View on Instagram
Stunning run for @tessamccormick_ who rounds off HOKA’s PB protocol project in style taking 2nd plac...
View on InstagramAnalyzed 12 posts. Top content receives 961 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 184 avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">48.6</span>%
Likes Trend
-48.5%
Before: 359 avg
After: 185 avg
Comments Trend
-50.0%
Before: 12 avg
After: 6 avg
Total Engagement
-48.6%
Before: 370 avg
After: 191 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 219 characters. Medium captions (101-500 chars) perform best with 281 avg engagements.
Hashtag Performance
With Hashtags
11
posts
Without Hashtags
1
posts
Most Used Hashtags
Average 3.7 hashtags per post. Posts with hashtags get 200 more avg engagements.
Growth Indicators
Account Classification
Medium InfluencerWith 362.7K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.003
ExcellentEngagement Rate
0.08%
Below averageTotal Followers
362.7K
Following 1K- • Very influential - follows far fewer than followers
- • Engagement rate is below the 1-3% benchmark for medium accounts
- • Average of 272 likes and 9 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Fitness & Health
Posts about fitness, workouts, and healthy living
Entertainment & Music
Entertainment, music, and nightlife content
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Family & Relationships
Content about family and relationships
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement × 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated 815 accounts.
Best Time to Post
Best performing time: Sunday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @prodirectrunning's recent content
@prodirectrunning's engagement rate of 0.08% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 58% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is high with an average interval of 0 days between posts. high frequency typically leads to better audience retention.
Best performing video generated 3.5x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 219 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.