proraso
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@proraso

Proraso

Public
12
Posts
49.2K
Followers
187
Following

Dove cโ€™รจ un barbiere. #Proraso #ProrasoPro

www.proraso.com/
12 posts analyzed

@proraso Profile Analysis Summary

Based on the last 12 posts

When we look at how proraso's audience interacts with their content, we see an engagement rate of 0.42% โ€” that's about 201 likes and 4 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here โ€” but every audience is different.

Looking at content mix, about 0% of recent posts are videos and 100% are photos.

On the posting side, new content shows up roughly every 3 days โ€” a moderately consistent rhythm. Captions tend to be moderate-length, averaging around 431 characters.

Key Metrics

49.2K

Followers

187

Following

12

Total Posts

0.42%

Engagement Rate

201

Avg Likes

4

Avg Comments

Authority Score

41/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

49,218 followers

Engagement
6/30

0.42% engagement rate

Content
0/20

12 posts, 4 avg comments

Growth
15/15

263.2:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

2.4K

Total Likes

42

Total Comments

Engagement Rate

0.42%vs 2.5% (avg)
-83%

Your engagement rate is 83% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

201vs 2,000 (avg)
-90%

Your average likes are 90% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

4vs 80 (avg)
-96%

Your comments are 96% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.3

Posts per day

Average

2

Posts per week

Medium consistency

Tuesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
3103

Qual รจ il metodo migliore per radersi prevenendo le irritazioni? Segui la routine Proraso per una ra...

View on Instagram
Content
Most Comments
14710

Barba dura e ispida? Non serve premere sul rasoio. La Schiuma da Barba Proraso linea Barbe Dure รจ fo...

View on Instagram
Content
High Performer
2616

Quando la tradizione diventa unโ€™icona, prende forma un gesto che attraversa generazioni. Il Sapone i...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 310 likes on average.

Content Type Analysis

Content Distribution

100%
Videos (0)Photos (12)

Videos

Avg Likes0
Avg Comments0

Photos

Better
Avg Likes201
Avg Comments4

Photos outperform videos by 205 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">7.0</span>%

Likes Trend

-8.0%

Before: 209 avg

After: 193 avg

Comments Trend

+80.0%

Before: 3 avg

After: 5 avg

Total Engagement

-7.0%

Before: 212 avg

After: 197 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
9
101-500 chars
Long
3
500+ chars
Medium
Likes191
Comments4
LongBest
Likes229
Comments1

Average caption length: 431 characters. Long captions (500+ chars) perform best with 230 avg engagements.

Hashtag Performance

With Hashtags

Better

12

posts

Avg Likes201
Avg Comments4
#ฬท

Without Hashtags

0

posts

Avg Likes0
Avg Comments0

Most Used Hashtags

#prorasoร—12#beardlifeร—11#barbiereร—9#rasaturabarbaร—7#routineร—6#curabarbaร—3#rasaturaร—3#rinfrescanteร—2#prorasoproร—2#beardcareroutineร—2

Average 6.8 hashtags per post. Posts with hashtags get 205 more avg engagements.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 49.2K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.004

Excellent

Engagement Rate

0.42%

Below average

Total Followers

49.2K

Following 187
Profile Insights
  • โ€ข Very influential - follows far fewer than followers
  • โ€ข Engagement rate is below the 3-5% benchmark for small accounts
  • โ€ข Average of 201 likes and 4 comments per post

Hashtags & Captions

Top Hashtags

#proraso(12)
#beardlife(11)
#barbiere(9)
#rasaturabarba(7)
#routine(6)
#curabarba(3)

Based on 12 recent posts

Top Caption Words

barba(22)
proraso(14)
rasatura(14)
della(9)
per(9)
pelle(9)

Common words filtered out for relevance

Content Themes

Content Mood

Calm & Mindful43% dominant+Neutral & Informative

The overall tone of this profile's content leans towards calm & mindful with elements of neutral & informative.

Beauty & Skincare

Beauty tips and skincare routines

Relevance100%

Family & Relationships

Content about family and relationships

Relevance7%

Photography & Art

Focus on visual storytelling and artistic content

Relevance4%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance4%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

Spanish40%
French26%
Portuguese24%
English5%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post603

Estimated based on average engagement ร— 3

Audience Summary

This established account shows low engagement with primarily Spanish content. Average post reaches an estimated 603 accounts.

Best Time to Post

Best performing time: Tuesday 8am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @proraso's recent content

@proraso's engagement rate of 0.42% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 100% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 3 days between posts. medium frequency typically leads to better audience retention.

Best performing photo generated 1.5x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 431 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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