@randomhouse
Random House Publishing Group
A glimpse behind the books at the Random House Publishing Group. π
@randomhouse Profile Analysis Summary
Based on the last 12 posts
When we look at how randomhouse's audience interacts with their content, we see an engagement rate of 0.12% β that's about 666 likes and 119 comments per post on average. For accounts in the 500K-1M follower range, the typical rate is around 1.5%, so there's some room to grow here β but every audience is different.
Looking at content mix, about 33% of recent posts are videos and 67% are photos. Interestingly, photo content tends to spark 3.0x more interaction than videos β worth noting for anyone studying this account's strategy.
On the posting side, new content shows up pretty much every day β a highly consistent rhythm. Captions tend to be moderate-length, averaging around 429 characters.
Key Metrics
656.1K
Followers
1.7K
Following
12
Total Posts
0.12%
Engagement Rate
666
Avg Likes
119
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
656,084 followers
0.12% engagement rate
12 posts, 119 avg comments
376.2:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
8K
Total Likes
1.4K
Total Comments
Engagement Rate
Your engagement rate is 92% below the Macro (500K-1M) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 97% below typical Macro (500K-1M) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 76% below the Macro (500K-1M) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.8
Posts per day
6
Posts per week
Tuesday
Most active day
Posts by Weekday
Top Performing Content
JUNE BABY, the stunning novel @elinhilderbrand called βthe book of the summer,β is out everywhere to...
View on Instagram
Calling all Andy Weir fans π Weβre thrilled to partner with Space Foundation for a giveaway of THE ...
View on Instagram
π©ΈGIVEAWAY π©Έ To celebrate the highly anticipated prequel YOU FIRST (coming 6.9.26), weβre giving o...
View on InstagramAnalyzed 12 posts. Top content receives 2.5K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 674 avg engagements per post.
Engagement Trend
Overall Trend
StableComparing 6 older posts to 6 recent posts. Overall engagement has remained stable by <span class="font-medium text-green-400">1.6</span>%
Likes Trend
-24.2%
Before: 758 avg
After: 574 avg
Comments Trend
+943.2%
Before: 21 avg
After: 217 avg
Total Engagement
+1.6%
Before: 778 avg
After: 791 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 429 characters. Long captions (500+ chars) perform best with 1.4K avg engagements.
Hashtag Performance
With Hashtags
1
posts
Without Hashtags
11
posts
Most Used Hashtags
Average 0.2 hashtags per post. Posts with hashtags get 1.9K more avg engagements.
Growth Indicators
Account Classification
Large InfluencerWith 656.1K followers, this account falls in the Large category (500K-1M). Typical engagement for this tier: 0.5-1%
Following/Followers
0.003
ExcellentEngagement Rate
0.12%
Below averageTotal Followers
656.1K
Following 1.7K- β’ Very influential - follows far fewer than followers
- β’ Engagement rate is below the 0.5-1% benchmark for large accounts
- β’ Average of 666 likes and 119 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Family & Relationships
Content about family and relationships
Travel & Adventure
Content related to travel destinations and adventures
Entertainment & Music
Entertainment, music, and nightlife content
Photography & Art
Focus on visual storytelling and artistic content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement Γ 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated 2K accounts.
Best Time to Post
Best performing time: Tuesday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @randomhouse's recent content
@randomhouse's engagement rate of 0.12% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 67% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is high with an average interval of 1 days between posts. high frequency typically leads to better audience retention.
Best performing photo generated 3.3x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 429 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.