rapdirect's engagement rate sits at 20.45%. That's 1036% above what you'd typically see for accounts with 100K-500K followers (average 1.8%) — a sign of a genuinely connected audience.

Out of the last 12 posts, 33% are videos and 67% are photos. Notably, videos tend to get 12.2x more engagement than photos. Content shows up about every 22 days. Captions lean moderate, averaging 352 characters.