rigdsupply
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@rigdsupply

RiG’d

PublicProduct/service
12
Posts
67.6K
Followers
912
Following

RiG’d (pronounced “rigged”) Built to Ramble🌵Makers of premium swing out hitch racks and accessories 🛠🇺🇸 #RambleWithUs #RiGdSupply

linktr.ee/rigdsupply
12 posts analyzed

@rigdsupply Profile Analysis Summary

Based on the last 12 posts

When we look at how rigdsupply's audience interacts with their content, we see an engagement rate of 0.38% — that's about 243 likes and 12 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 58% of recent posts are videos and 42% are photos.

On the posting side, new content shows up about every 14 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 158 characters.

Key Metrics

67.6K

Followers

912

Following

12

Total Posts

0.38%

Engagement Rate

243

Avg Likes

12

Avg Comments

Authority Score

50/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
14/25

67,610 followers

Engagement
6/30

0.38% engagement rate

Content
7/20

12 posts, 12 avg comments

Growth
13/15

74.1:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

2.9K

Total Likes

147

Total Comments

Engagement Rate

0.38%vs 2.5% (avg)
-85%

Your engagement rate is 85% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

243vs 2,000 (avg)
-88%

Your average likes are 88% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

12vs 80 (avg)
-85%

Your comments are 85% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.1

Posts per day

Average

1

Posts per week

Medium consistency

Thursday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
9179

See for yourself 💅 Our new “Desolate Spec” Ultraswing gives you a removable spare tire mount for a...

View on Instagram
Content
Most Comments
38033

Onward Follow the build @campygilmore ————————————————————— Discount codes - Code “Campy” 5% off...

View on Instagram
Content
High Performer
34011

Few rigs headed to Overland Expo West. Catch you guys out there 🤙🏻

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 917 likes on average.

Content Type Analysis

Content Distribution

58%
42%
Videos (7)Photos (5)

Videos

Better
Avg Likes268
Avg Comments10

Photos

Avg Likes208
Avg Comments15

Videos outperform photos by 55 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">44.8</span>%

Likes Trend

-44.5%

Before: 313 avg

After: 174 avg

Comments Trend

-50.0%

Before: 16 avg

After: 8 avg

Total Engagement

-44.8%

Before: 329 avg

After: 182 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
5
1-100 chars
Medium
7
101-500 chars
Long
500+ chars
Short
Likes220
Comments9
MediumBest
Likes260
Comments14

Average caption length: 158 characters. Medium captions (101-500 chars) perform best with 274 avg engagements.

Hashtag Performance

With Hashtags

3

posts

Avg Likes184
Avg Comments16

Without Hashtags

Better

9

posts

Avg Likes263
Avg Comments11

Most Used Hashtags

#toyota×2#rigdsupply×1#rigdsupplyultraswing×1#tacoma×1#4thgentacoma×1#camping×1#toyota4runner×1#overlanding×1#trd×1#getoutside×1

Average 1.3 hashtags per post. Posts without hashtags perform 74 better on average.

Growth Indicators

Account Classification

Medium Influencer
1K10K50K500K1M10M+

With 67.6K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%

Following/Followers

0.013

Excellent

Engagement Rate

0.38%

Below average

Total Followers

67.6K

Following 912
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 1-3% benchmark for medium accounts
  • Average of 243 likes and 12 comments per post

Hashtags & Captions

Top Hashtags

#toyota(2)
#rigdsupply(1)
#rigdsupplyultraswing(1)
#tacoma(1)
#4thgentacoma(1)
#camping(1)

Based on 12 recent posts

Top Caption Words

off(12)
out(4)
booth(3)
shop(2)
thank(2)
hang(2)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative34% dominant+Energetic & Driven

The overall tone of this profile's content leans towards neutral & informative with elements of energetic & driven.

Travel & Adventure

Content related to travel destinations and adventures

Relevance100%

Fitness & Health

Posts about fitness, workouts, and healthy living

Relevance100%

Food & Cuisine

Food-related content and culinary experiences

Relevance100%

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English94%
Portuguese3%
German3%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post729

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 729 accounts.

Best Time to Post

Best performing time: Tuesday 12am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @rigdsupply's recent content

@rigdsupply's engagement rate of 0.38% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 58% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 14 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 3.6x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 158 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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