@roodandriddle
Rood & Riddle Equine Hospital
@roodandriddle Profile Analysis Summary
Based on the last 12 posts
When we look at how roodandriddle's audience interacts with their content, we see an engagement rate of 6.77% — that's about 896 likes and 3 comments per post on average. Compared to similar accounts in the 10K-100K follower range (where the average sits around 2.5%), this is 171% higher, which suggests a genuinely engaged community.
Looking at content mix, about 17% of recent posts are videos and 83% are photos. Interestingly, video content tends to spark 13.4x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up roughly every 3 days — a moderately consistent rhythm. Captions tend to be detailed, averaging around 524 characters.
Key Metrics
13.3K
Followers
223
Following
12
Total Posts
6.77%
Engagement Rate
896
Avg Likes
3
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
13,287 followers
6.77% engagement rate
12 posts, 3 avg comments
59.6:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
10.8K
Total Likes
37
Total Comments
Engagement Rate
Your engagement rate is 171% above the Micro (10K-100K) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 55% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 96% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.3
Posts per day
2
Posts per week
Monday
Most active day
Posts by Weekday
Top Performing Content
Colostrum urgently needed! Colostrum donations help foals in need during their earliest hours of lif...
View on Instagram
We are deeply saddened by the loss of JP Malherbe Jr., a valued member of the Rood & Riddle family. ...
View on InstagramAnalyzed 12 posts. Top content receives 7.4K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 3.6K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">85.2</span>%
Likes Trend
-85.2%
Before: 1.6K avg
After: 231 avg
Comments Trend
-76.7%
Before: 5 avg
After: 1 avg
Total Engagement
-85.2%
Before: 1.6K avg
After: 232 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 524 characters. Short captions (1-100 chars) perform best with 7.4K avg engagements.
Hashtag Performance
With Hashtags
8
posts
Without Hashtags
4
posts
Most Used Hashtags
Average 2.3 hashtags per post. Posts without hashtags perform 1.9K better on average.
Growth Indicators
Account Classification
Small InfluencerWith 13.3K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.017
ExcellentEngagement Rate
6.77%
Above averageTotal Followers
13.3K
Following 223- • Very influential - follows far fewer than followers
- • Engagement rate is above the 3-5% benchmark for small accounts
- • Average of 896 likes and 3 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Family & Relationships
Content about family and relationships
Fitness & Health
Posts about fitness, workouts, and healthy living
Entertainment & Music
Entertainment, music, and nightlife content
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows very high engagement with primarily English content. Average post reaches an estimated 2.7K accounts.
Best Time to Post
Best performing time: Friday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @roodandriddle's recent content
@roodandriddle's engagement rate of 6.77% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.
Content strategy is 83% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is medium with an average interval of 3 days between posts. medium frequency typically leads to better audience retention.
Best performing video generated 8.3x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a detailed approach with an average of 524 characters. This detailed style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.