@ruby_lilley
Ruby
@Vansskate @foundationskateboards @monsterenergy @independenttrucks @boneswheels @bronsonspeedco @tillys @yepabrand @loophardware
@ruby_lilley Profile Analysis Summary
Based on the last 12 posts
When we look at how ruby_lilley's audience interacts with their content, we see an engagement rate of 16.44% — that's about 10.2K likes and 215 comments per post on average. Compared to similar accounts in the 10K-100K follower range (where the average sits around 2.5%), this is 558% higher, which suggests a genuinely engaged community.
Looking at content mix, about 42% of recent posts are videos and 58% are photos. Interestingly, video content tends to spark 8.0x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 59 days — a infrequent rhythm. Captions tend to be concise, averaging around 114 characters.
Key Metrics
63.1K
Followers
1.8K
Following
12
Total Posts
16.44%
Engagement Rate
10.2K
Avg Likes
215
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
63,148 followers
16.44% engagement rate
12 posts, 215 avg comments
35.1:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
122K
Total Likes
2.6K
Total Comments
Engagement Rate
Your engagement rate is 558% above the Micro (10K-100K) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 408% above the Micro (10K-100K) benchmark. Your content resonates well with your audience.
Avg. Comments per Post
Your comment rate exceeds the Micro (10K-100K) average by 168%. You're building meaningful conversations with your audience.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Tuesday
Most active day
Posts by Weekday
Top Performing Content
Analyzed 12 posts. Top content receives 95.1K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 18.6K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">83.6</span>%
Likes Trend
-84.0%
Before: 17.5K avg
After: 2.8K avg
Comments Trend
-61.1%
Before: 309 avg
After: 120 avg
Total Engagement
-83.6%
Before: 17.8K avg
After: 2.9K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 114 characters. Short captions (1-100 chars) perform best with 14.6K avg engagements.
Hashtag Performance
With Hashtags
3
posts
Without Hashtags
9
posts
Most Used Hashtags
Average 0.8 hashtags per post. Posts without hashtags perform 11.2K better on average.
Growth Indicators
Account Classification
Medium InfluencerWith 63.1K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.028
ExcellentEngagement Rate
16.44%
Above averageTotal Followers
63.1K
Following 1.8K- • Very influential - follows far fewer than followers
- • Engagement rate is above the 1-3% benchmark for medium accounts
- • Average of 10.2K likes and 215 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Travel & Adventure
Content related to travel destinations and adventures
Entertainment & Music
Entertainment, music, and nightlife content
Family & Relationships
Content about family and relationships
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows very high engagement with primarily English content. Average post reaches an estimated 30.5K accounts.
Best Time to Post
Best performing time: Thursday 12pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @ruby_lilley's recent content
@ruby_lilley's engagement rate of 16.44% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.
Content strategy is 58% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 59 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 9.3x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a minimal approach with an average of 114 characters. This minimal style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.