rubybhogal
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@rubybhogal

Rubes

PublicPublic figure
12
Posts
627.6K
Followers
651
Following

📕 ORDER MY BOOK : One Bake Two Ways 📝 Sign up to my newsletter : The Last Bite 👇🏽 👩🏽‍🍳 Likes a bit of cake 🧈 @allthingsdairy__

linktr.ee/rubybhogal
12 posts analyzed

@rubybhogal Profile Analysis Summary

Based on the last 12 posts

When we look at how rubybhogal's audience interacts with their content, we see an engagement rate of 7.59% — that's about 47.4K likes and 260 comments per post on average. Compared to similar accounts in the 500K-1M follower range (where the average sits around 1.5%), this is 406% higher, which suggests a genuinely engaged community.

Looking at content mix, about 92% of recent posts are videos and 8% are photos. Interestingly, photo content tends to spark 4.9x more interaction than videos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 10 days — a infrequent rhythm. Captions tend to be detailed, averaging around 1590 characters.

Key Metrics

627.6K

Followers

651

Following

506

Total Posts

7.59%

Engagement Rate

47.4K

Avg Likes

260

Avg Comments

Authority Score

82/100
Authority

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
20/25

627,621 followers

Engagement
27/30

7.59% engagement rate

Content
10/20

506 posts, 260 avg comments

Growth
15/15

964.1:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Macro (500K-1M)

568.3K

Total Likes

3.1K

Total Comments

Engagement Rate

7.59%vs 1.5% (avg)
+406%

Your engagement rate is 406% above the Macro (500K-1M) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

47,362vs 25,000 (avg)
+89%

Your average likes are 89% above the Macro (500K-1M) benchmark. Your content resonates well with your audience.

Avg. Comments per Post

260vs 500 (avg)
-48%

Your comments are 48% below the Macro (500K-1M) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.1

Posts per day

Average

1

Posts per week

Medium consistency

Sunday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
257.9K516

Went to see Wicked yesterday and it reminded me of my unconventional and very untraditional take on ...

View on Instagram
Content
Most Comments
173.9K972

Accidentally ordered 4kg instead of 400g   of forced rhubarb which arrived on my door step this morn...

View on Instagram
Content
Video
High Performer
25K184

🍰🍊EARL GREY & BLOOD ORANGE DRIZZLE 🍊🍰 Dropping in to share some inspo ahead of Mothers’ Day n...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 257.9K likes on average.

Content Type Analysis

Content Distribution

92%
Videos (11)Photos (1)

Videos

Avg Likes35.9K
Avg Comments195

Photos

Better
Avg Likes173.9K
Avg Comments972

Photos outperform videos by 138.8K avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">83.5</span>%

Likes Trend

-83.6%

Before: 81.4K avg

After: 13.3K avg

Comments Trend

-57.8%

Before: 365 avg

After: 154 avg

Total Engagement

-83.5%

Before: 81.7K avg

After: 13.5K avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
101-500 chars
Long
12
500+ chars
LongBest
Likes47.4K
Comments260

Average caption length: 1590 characters. Long captions (500+ chars) perform best with 47.6K avg engagements.

Hashtag Performance

With Hashtags

Better

12

posts

Avg Likes47.4K
Avg Comments260

Without Hashtags

0

posts

Avg Likes0
Avg Comments0

Most Used Hashtags

#cake×3#pastry×2#princesscake×2#creamcake×2#chocolate×2#baking×2#loafcake×2#aroundtheworldin80cakes×2#rhubarb×1#tart×1

Average 4.8 hashtags per post. Posts with hashtags get 47.6K more avg engagements.

Growth Indicators

Account Classification

Large Influencer
1K10K50K500K1M10M+

With 627.6K followers, this account falls in the Large category (500K-1M). Typical engagement for this tier: 0.5-1%

Following/Followers

0.001

Excellent

Engagement Rate

7.59%

Above average

Total Followers

627.6K

Following 651
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is above the 0.5-1% benchmark for large accounts
  • Average of 47.4K likes and 260 comments per post

Hashtags & Captions

Top Hashtags

#cake(3)
#pastry(2)
#princesscake(2)
#creamcake(2)
#chocolate(2)
#baking(2)

Based on 12 recent posts

Top Caption Words

tsp(32)
chocolate(26)
sugar(20)
cream(16)
large(15)
sifted(15)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative38% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.

Food & Cuisine

Food-related content and culinary experiences

Relevance100%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance47%

Family & Relationships

Content about family and relationships

Relevance27%

Photography & Art

Focus on visual storytelling and artistic content

Relevance10%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English77%
Portuguese15%
German3%
Spanish2%

Detected from 12 post captions

Audience Engagement

Engagement LevelVery High

Based on likes-to-followers ratio

Account SizeMacro Influencer

100K-1M followers

Est. Reach per Post142.1K

Estimated based on average engagement × 3

Audience Summary

This established account shows very high engagement with primarily English content. Average post reaches an estimated 142.1K accounts.

Best Time to Post

Best performing time: Thursday 8pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @rubybhogal's recent content

@rubybhogal's engagement rate of 7.59% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.

Content strategy is 92% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 10 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 5.4x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 1590 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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