rue21
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@rue21

rue21

PublicClothing (Brand)
12
Posts
812.2K
Followers
135
Following

🛍 Fashion for Girls and Guys 📸 Share your style with #YOUinrue

linkin.bio/rue21
12 posts analyzed

@rue21 Profile Analysis Summary

Based on the last 12 posts

When we look at how rue21's audience interacts with their content, we see an engagement rate of 0.04% — that's about 283 likes and 8 comments per post on average. For accounts in the 500K-1M follower range, the typical rate is around 1.5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 33% of recent posts are videos and 67% are photos. Interestingly, photo content tends to spark 2.4x more interaction than videos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up pretty much every day — a highly consistent rhythm. Captions tend to be concise, averaging around 98 characters.

Key Metrics

812.2K

Followers

135

Following

12

Total Posts

0.04%

Engagement Rate

283

Avg Likes

8

Avg Comments

Authority Score

49/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
20/25

812,242 followers

Engagement
0/30

0.04% engagement rate

Content
4/20

12 posts, 8 avg comments

Growth
15/15

6016.6:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Macro (500K-1M)

3.4K

Total Likes

94

Total Comments

Engagement Rate

0.04%vs 1.5% (avg)
-98%

Your engagement rate is 98% below the Macro (500K-1M) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

283vs 25,000 (avg)
-99%

Your average likes are 99% below typical Macro (500K-1M) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

8vs 500 (avg)
-98%

Your comments are 98% below the Macro (500K-1M) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

1.1

Posts per day

Average

8

Posts per week

Medium consistency

Tuesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
1.3K26

🙂‍↔️✨🩷 @rue21

View on Instagram
Content
Most Comments
Content
High Performer
3099

amo el miami: 🌊🏖️☀️👙 día de bote con @mariadlasmr 💕 @rue21 #rue21

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 1.3K likes on average.

Content Type Analysis

Content Distribution

33%
67%
Videos (4)Photos (8)

Videos

Avg Likes145
Avg Comments6

Photos

Better
Avg Likes351
Avg Comments9

Photos outperform videos by 209 avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">333.0</span>%

Likes Trend

+340.1%

Before: 105 avg

After: 461 avg

Comments Trend

+161.5%

Before: 4 avg

After: 11 avg

Total Engagement

+333.0%

Before: 109 avg

After: 472 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
6
1-100 chars
Medium
6
101-500 chars
Long
500+ chars
ShortBest
Likes472
Comments12
Medium
Likes94
Comments4

Average caption length: 98 characters. Short captions (1-100 chars) perform best with 484 avg engagements.

Hashtag Performance

With Hashtags

10

posts

Avg Likes123
Avg Comments4

Without Hashtags

Better

2

posts

Avg Likes1.1K
Avg Comments28

Most Used Hashtags

#youinrue×8#rue21×2#cincodemayo×1#mothersday×1#charlotterusse×1#activewear×1#matchingsets×1#springoutfitideas×1

Average 1.3 hashtags per post. Posts without hashtags perform 983 better on average.

Growth Indicators

Account Classification

Large Influencer
1K10K50K500K1M10M+

With 812.2K followers, this account falls in the Large category (500K-1M). Typical engagement for this tier: 0.5-1%

Following/Followers

0.000

Excellent

Engagement Rate

0.04%

Below average

Total Followers

812.2K

Following 135
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 0.5-1% benchmark for large accounts
  • Average of 283 likes and 8 comments per post

Hashtags & Captions

Top Hashtags

#youinrue(8)
#rue21(2)
#cincodemayo(1)
#mothersday(1)
#charlotterusse(1)
#activewear(1)

Based on 12 recent posts

Top Caption Words

find(7)
rue(7)
near(7)
see(2)
sets(2)
class(2)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional50% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Photography & Art

Focus on visual storytelling and artistic content

Relevance100%

Travel & Adventure

Content related to travel destinations and adventures

Relevance50%

Family & Relationships

Content about family and relationships

Relevance50%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English75%
Portuguese17%
Spanish5%
French2%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMacro Influencer

100K-1M followers

Est. Reach per Post848

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 848 accounts.

Best Time to Post

Best performing time: Thursday 8pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @rue21's recent content

@rue21's engagement rate of 0.04% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 67% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is high with an average interval of 1 days between posts. high frequency typically leads to better audience retention.

Best performing photo generated 4.6x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a minimal approach with an average of 98 characters. This minimal style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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