scottsteepleton
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@scottsteepleton

Scott Steepleton

PublicWriter
12
Posts
3.3K
Followers
1.1K
Following

Producer of Rum-Soaked Radio on YouTube. New episode featuring an exclusive interview with the artist Shag about a whodunnit with a tiki twist!⬇️

@scottsteepleton Profile Analysis Summary

Based on the last 12 posts

When we look at how scottsteepleton's audience interacts with their content, we see an engagement rate of 4.05% β€” that's about 125 likes and 10 comments per post on average. For accounts in the 1K-10K follower range, the typical rate is around 5%, so there's some room to grow here β€” but every audience is different.

Looking at content mix, about 75% of recent posts are videos and 25% are photos. Interestingly, video content tends to spark 4.6x more interaction than photos β€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up roughly every 3 days β€” a moderately consistent rhythm. Captions tend to be moderate-length, averaging around 450 characters.

Key Metrics

3.3K

Followers

1.1K

Following

12

Total Posts

4.06%

Engagement Rate

125

Avg Likes

10

Avg Comments

Authority Score

50/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
4/25

3,329 followers

Engagement
24/30

4.05% engagement rate

Content
7/20

12 posts, 10 avg comments

Growth
5/15

3.0:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

1.5K

Total Likes

115

Total Comments

Engagement Rate

4.05%vs 5% (avg)
-19%

Your engagement rate is 19% below the Nano (1K-10K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

125vs 500 (avg)
-75%

Your average likes are 75% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

10vs 25 (avg)
-62%

Your comments are 62% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.3

Posts per day

Average

2

Posts per week

Medium consistency

Sunday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
1K84

UPDATE: The missing tiki was carved by @willytikis. What a sad commentary on life in the tiki univ...

View on Instagram
Content
Video
High Performer
1085

@tikitony β€” shown here doing a carving demo for our Rum-Soaked Radio Ohana Strong Tiki Tour for fire...

View on Instagram
Content
High Performer
702

Sad to hear about the April 10 passing of the legendary Sid Krofft, second from left, who with his b...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 1K likes on average.

Content Type Analysis

Content Distribution

75%
25%
Videos (9)Photos (3)

Videos

Better
Avg Likes155
Avg Comments12

Photos

Avg Likes35
Avg Comments1

Videos outperform photos by 131 avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">377.1</span>%

Likes Trend

+386.3%

Before: 43 avg

After: 208 avg

Comments Trend

+279.2%

Before: 4 avg

After: 15 avg

Total Engagement

+377.1%

Before: 47 avg

After: 223 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
7
101-500 chars
Long
5
500+ chars
Medium
Likes32
Comments3
LongBest
Likes256
Comments19

Average caption length: 450 characters. Long captions (500+ chars) perform best with 275 avg engagements.

Hashtag Performance

With Hashtags

Better

12

posts

Avg Likes125
Avg Comments10
#Μ·

Without Hashtags

0

posts

Avg Likes0
Avg Comments0

Most Used Hashtags

#tikiΓ—10#palmspringsΓ—5#tikibarΓ—5#easterΓ—5#tikiforniaΓ—5#theartistshagΓ—3#tongahutΓ—3#shagΓ—2#tikiartΓ—2#triviaΓ—2

Average 4.8 hashtags per post. Posts with hashtags get 135 more avg engagements.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 3.3K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.335

Good

Engagement Rate

4.05%

Below average

Total Followers

3.3K

Following 1.1K
Profile Insights
  • β€’ Good ratio - more followers than following
  • β€’ Engagement rate is below the 5-10% benchmark for micro accounts
  • β€’ Average of 125 likes and 10 comments per post

Hashtags & Captions

Top Hashtags

#tiki(10)
#palmsprings(5)
#tikibar(5)
#easter(5)
#tikifornia(5)
#theartistshag(3)

Based on 12 recent posts

Top Caption Words

tiki(17)
tag(15)
egg(14)
find(9)
pin(9)
post(6)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative32% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.

Entertainment & Music

Entertainment, music, and nightlife content

Relevance100%

Photography & Art

Focus on visual storytelling and artistic content

Relevance90%

Family & Relationships

Content about family and relationships

Relevance80%

Nature & Environment

Posts featuring natural landscapes and wildlife

Relevance50%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English85%
Portuguese9%
Spanish3%
German3%

Detected from 12 post captions

Audience Engagement

Engagement LevelHigh

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post375

Estimated based on average engagement Γ— 3

Audience Summary

This growing account shows high engagement with primarily English content. Average post reaches an estimated 375 accounts.

Best Time to Post

Best performing time: Friday 12am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @scottsteepleton's recent content

@scottsteepleton's engagement rate of 4.05% is good compared to similar accounts. This indicates a good level of audience interaction and content effectiveness.

Content strategy is 75% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 3 days between posts. medium frequency typically leads to better audience retention.

Best performing video generated 8.3x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 450 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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