@secondhandjohn
Secondhand Serenade
Official Account of Secondhand Serenade TOUR DATES👇🏼MERCH👇🏼MORE👇🏼
@secondhandjohn Profile Analysis Summary
Based on the last 12 posts
When we look at how secondhandjohn's audience interacts with their content, we see an engagement rate of 1.72% — that's about 1.5K likes and 80 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 42% of recent posts are videos and 58% are photos.
On the posting side, new content shows up about every 18 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 291 characters.
Key Metrics
92.7K
Followers
94
Following
12
Total Posts
1.72%
Engagement Rate
1.5K
Avg Likes
80
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
92,657 followers
1.72% engagement rate
12 posts, 80 avg comments
985.7:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
18.2K
Total Likes
960
Total Comments
Engagement Rate
Your engagement rate is 31% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 24% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comment engagement is typical for Micro (10K-100K) accounts. Maintain your current interaction strategy.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.1
Posts per day
0
Posts per week
Saturday
Most active day
Posts by Weekday
Top Performing Content
Where else should we go? Link in bio for dates + tickets #ASecondhandSymphony #SecondhandSerenade
View on Instagram
Happy October… 20 years ago AWAKE was born… and later this month we celebrate by kicking things off...
View on Instagram
20 years later, we're still the same emo kids 🖤 #secondhandsingalong Mar 21 - Lakewood, OH Mar 22...
View on InstagramAnalyzed 12 posts. Top content receives 5.3K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 82 avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">72.0</span>%
Likes Trend
-71.2%
Before: 2.4K avg
After: 677 avg
Comments Trend
-85.6%
Before: 140 avg
After: 20 avg
Total Engagement
-72.0%
Before: 2.5K avg
After: 697 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 291 characters. Short captions (1-100 chars) perform best with 3.4K avg engagements.
Hashtag Performance
With Hashtags
8
posts
Without Hashtags
4
posts
Most Used Hashtags
Average 1.8 hashtags per post. Posts with hashtags get 1.1K more avg engagements.
Growth Indicators
Account Classification
Medium InfluencerWith 92.7K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.001
ExcellentEngagement Rate
1.72%
Above averageTotal Followers
92.7K
Following 94- • Very influential - follows far fewer than followers
- • Engagement rate is above the 1-3% benchmark for medium accounts
- • Average of 1.5K likes and 80 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Family & Relationships
Content about family and relationships
Entertainment & Music
Entertainment, music, and nightlife content
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Business & Motivation
Entrepreneurship and motivational content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows average engagement with primarily English content. Average post reaches an estimated 4.5K accounts.
Best Time to Post
Best performing time: Thursday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @secondhandjohn's recent content
@secondhandjohn's engagement rate of 1.72% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.
Content strategy is 58% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 18 days between posts. low frequency typically leads to better audience retention.
Best performing photo generated 3.7x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 291 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.