@shellandbrush
She Sells Seashells
Hand painted original art. Commissions available
@shellandbrush Profile Analysis Summary
Based on the last 12 posts
When we look at how shellandbrush's audience interacts with their content, we see an engagement rate of 1.04% β that's about 730 likes and 20 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here β but every audience is different.
Looking at content mix, about 92% of recent posts are videos and 8% are photos. Interestingly, photo content tends to spark 3.8x more interaction than videos β worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 21 days β a infrequent rhythm. Captions tend to be moderate-length, averaging around 208 characters.
Key Metrics
71.8K
Followers
385
Following
12
Total Posts
1.04%
Engagement Rate
730
Avg Likes
20
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
71,782 followers
1.04% engagement rate
12 posts, 20 avg comments
186.4:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
8.8K
Total Likes
235
Total Comments
Engagement Rate
Your engagement rate is 58% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 64% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 76% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.1
Posts per day
0
Posts per week
Saturday
Most active day
Posts by Weekday
Top Performing Content
SOLD OUT π«ΆπΌ Released with the arrival of spring, this collection is inspired by the soft yet excit...
View on Instagram
THANK YOU π©΅π§β¨βοΈπΎ As a person who looks for gratitude in all things, days like today seem surreal...
View on InstagramAnalyzed 12 posts. Top content receives 4.3K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 1.7K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">88.7</span>%
Likes Trend
-88.6%
Before: 1.3K avg
After: 149 avg
Comments Trend
-91.7%
Before: 36 avg
After: 3 avg
Total Engagement
-88.7%
Before: 1.3K avg
After: 152 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 173 characters. No Caption captions (0 chars) perform best with 2.4K avg engagements.
Hashtag Performance
With Hashtags
6
posts
Without Hashtags
6
posts
Most Used Hashtags
Average 2.1 hashtags per post. Posts without hashtags perform 941 better on average.
Growth Indicators
Account Classification
Medium InfluencerWith 71.8K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.005
ExcellentEngagement Rate
1.04%
Above averageTotal Followers
71.8K
Following 385- β’ Very influential - follows far fewer than followers
- β’ Engagement rate is above the 1-3% benchmark for medium accounts
- β’ Average of 730 likes and 20 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of positive & uplifting.
Photography & Art
Focus on visual storytelling and artistic content
Family & Relationships
Content about family and relationships
Business & Motivation
Entrepreneurship and motivational content
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement Γ 3
Audience Summary
This established account shows average engagement with primarily English content. Average post reaches an estimated 2.2K accounts.
Best Time to Post
Best performing time: Saturday 12pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @shellandbrush's recent content
@shellandbrush's engagement rate of 1.04% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.
Content strategy is 92% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 21 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 5.8x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 208 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.