@simpleskin
Simple Skincare
Powerful Skincare Made Simple 60+ Years Sensitive Skin Expertise UK's #1 Face Care Brand PETA Approved Globally, Simple Does Not Test on Animals
@simpleskin Profile Analysis Summary
Based on the last 12 posts
When we look at how simpleskin's audience interacts with their content, we see an engagement rate of 0.04% — that's about 94 likes and 5 comments per post on average. For accounts in the 100K-500K follower range, the typical rate is around 1.8%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 58% of recent posts are videos and 42% are photos.
On the posting side, new content shows up pretty much every day — a highly consistent rhythm. Captions tend to be concise, averaging around 82 characters.
Key Metrics
266.6K
Followers
903
Following
12
Total Posts
0.04%
Engagement Rate
94
Avg Likes
5
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
266,621 followers
0.04% engagement rate
12 posts, 5 avg comments
295.3:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
1.1K
Total Likes
55
Total Comments
Engagement Rate
Your engagement rate is 98% below the Mid-tier (100K-500K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 99% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 98% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
1.1
Posts per day
8
Posts per week
Tuesday
Most active day
Posts by Weekday
Top Performing Content
Smooth+ range ✨ Gently exfoliates and supports skin renewal for smoother, more even, radiant skin �...
View on Instagram
Analyzed 12 posts. Top content receives 213 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 21 avg engagements per post.
Engagement Trend
Overall Trend
StableComparing 6 older posts to 6 recent posts. Overall engagement has remained stable by <span class="font-medium text-red-400">4.4</span>%
Likes Trend
-5.2%
Before: 97 avg
After: 92 avg
Comments Trend
+11.5%
Before: 4 avg
After: 5 avg
Total Engagement
-4.4%
Before: 101 avg
After: 97 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 82 characters. Medium captions (101-500 chars) perform best with 135 avg engagements.
Hashtag Performance
With Hashtags
0
posts
Without Hashtags
12
posts
Average 0.0 hashtags per post. Posts without hashtags perform 99 better on average.
Growth Indicators
Account Classification
Medium InfluencerWith 266.6K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.003
ExcellentEngagement Rate
0.04%
Below averageTotal Followers
266.6K
Following 903- • Very influential - follows far fewer than followers
- • Engagement rate is below the 1-3% benchmark for medium accounts
- • Average of 94 likes and 5 comments per post
Hashtags & Captions
Top Hashtags
No hashtags found in recent posts
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of positive & uplifting.
Beauty & Skincare
Beauty tips and skincare routines
Travel & Adventure
Content related to travel destinations and adventures
Business & Motivation
Entrepreneurship and motivational content
Entertainment & Music
Entertainment, music, and nightlife content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement × 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated 283 accounts.
Best Time to Post
Best performing time: Wednesday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @simpleskin's recent content
@simpleskin's engagement rate of 0.04% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 58% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is high with an average interval of 1 days between posts. high frequency typically leads to better audience retention.
Best performing photo generated 2.3x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a minimal approach with an average of 82 characters. This minimal style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
Explore Similar Public Profiles
Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.