@sofiegullstrom
Sofie Gullström
☀️ 28 år 👩👦👦 Love & Oliver 📩 sofie.g63@outlook.com 📍 Gävle
@sofiegullstrom Profile Analysis Summary
Based on the last 12 posts
When we look at how sofiegullstrom's audience interacts with their content, we see an engagement rate of 1.00% — that's about 112 likes and 2 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 33% of recent posts are videos and 67% are photos. Interestingly, photo content tends to spark 3.4x more interaction than videos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 30 days — a infrequent rhythm. Captions tend to be concise, averaging around 67 characters.
Key Metrics
11.4K
Followers
1.1K
Following
12
Total Posts
1.00%
Engagement Rate
112
Avg Likes
2
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
11,359 followers
1.00% engagement rate
12 posts, 2 avg comments
10.1:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
1.3K
Total Likes
18
Total Comments
Engagement Rate
Your engagement rate is 60% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 94% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 98% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Thursday
Most active day
Posts by Weekday
Top Performing Content
Cool tjeja! 😎 Swipe för att se sjukaste showen från Spanien 🎇 #spanien #mallorca #show #fyrverke...
View on InstagramAnalyzed 12 posts. Top content receives 313 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 104 avg engagements per post.
Engagement Trend
Overall Trend
IncreasingComparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">30.3</span>%
Likes Trend
+31.6%
Before: 97 avg
After: 127 avg
Comments Trend
-36.4%
Before: 2 avg
After: 1 avg
Total Engagement
+30.3%
Before: 98 avg
After: 128 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 67 characters. Short captions (1-100 chars) perform best with 125 avg engagements.
Hashtag Performance
With Hashtags
6
posts
Without Hashtags
6
posts
Most Used Hashtags
Average 1.8 hashtags per post. Posts without hashtags perform 22 better on average.
Growth Indicators
Account Classification
Small InfluencerWith 11.4K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.099
ExcellentEngagement Rate
1.00%
Below averageTotal Followers
11.4K
Following 1.1K- • Very influential - follows far fewer than followers
- • Engagement rate is below the 3-5% benchmark for small accounts
- • Average of 112 likes and 2 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of energetic & driven.
Fitness & Health
Posts about fitness, workouts, and healthy living
Entertainment & Music
Entertainment, music, and nightlife content
Business & Motivation
Entrepreneurship and motivational content
Family & Relationships
Content about family and relationships
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated 335 accounts.
Best Time to Post
Best performing time: Thursday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @sofiegullstrom's recent content
@sofiegullstrom's engagement rate of 1.00% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 67% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 30 days between posts. low frequency typically leads to better audience retention.
Best performing photo generated 2.8x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a minimal approach with an average of 67 characters. This minimal style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.