sofshotel
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@sofshotel

SOFS Boutique Hotel

PublicHotel
12
Posts
3.8K
Followers
340
Following

Courtyard is ready for you right now 🔆 ⭐ 3 star hotel 🌎 Sustainable 🌿 Green courtyard for breakfast and drinks

llk.dk/n3tvyw
12 posts analyzed

@sofshotel Profile Analysis Summary

Based on the last 12 posts

When we look at how sofshotel's audience interacts with their content, we see an engagement rate of 0.68% — that's about 25 likes and 1 comments per post on average. For accounts in the 1K-10K follower range, the typical rate is around 5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 58% of recent posts are videos and 42% are photos. Interestingly, photo content tends to spark 2.1x more interaction than videos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 36 days — a infrequent rhythm. Captions tend to be concise, averaging around 137 characters.

Key Metrics

3.8K

Followers

340

Following

12

Total Posts

0.69%

Engagement Rate

25

Avg Likes

1

Avg Comments

Authority Score

23/100
Starter

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
4/25

3,778 followers

Engagement
8/30

0.68% engagement rate

Content
0/20

12 posts, 1 avg comments

Growth
9/15

11.1:1 follower ratio

Trust
2/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

301

Total Likes

6

Total Comments

Engagement Rate

0.68%vs 5% (avg)
-86%

Your engagement rate is 86% below the Nano (1K-10K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

25vs 500 (avg)
-95%

Your average likes are 95% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

1vs 25 (avg)
-98%

Your comments are 98% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Sunday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
570

SOFS city guide is your friend on the go - it shows you all the good places. 📍 #visitaarhus #aarhu...

View on Instagram
Content
Video
Most Comments
273

January 2026 ✨️ Slow start of the year for you perhaps? We got you then. Walking distance to #aar...

View on Instagram
Content
High Performer
520

Few things to know for those who just joined us - welcome ✌️

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 57 likes on average.

Content Type Analysis

Content Distribution

58%
42%
Videos (7)Photos (5)

Videos

Avg Likes17
Avg Comments1

Photos

Better
Avg Likes36
Avg Comments0

Photos outperform videos by 18 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">55.2</span>%

Likes Trend

-55.3%

Before: 35 avg

After: 16 avg

Comments Trend

-50.0%

Before: 1 avg

After: 0 avg

Total Engagement

-55.2%

Before: 35 avg

After: 16 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
7
1-100 chars
Medium
5
101-500 chars
Long
500+ chars
Short
Likes21
Comments0
MediumBest
Likes31
Comments1

Average caption length: 137 characters. Medium captions (101-500 chars) perform best with 32 avg engagements.

Hashtag Performance

With Hashtags

Better

6

posts

Avg Likes29
Avg Comments1

Without Hashtags

6

posts

Avg Likes22
Avg Comments0

Most Used Hashtags

#aarhus×5#visitaarhus×4#hotel×2#hotelroom×2#visitdenmark×2#workcation×1#work×1#working×1#businesshotel×1#boutiquehotel×1

Average 3.2 hashtags per post. Posts with hashtags get 8 more avg engagements.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 3.8K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.090

Excellent

Engagement Rate

0.68%

Below average

Total Followers

3.8K

Following 340
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 5-10% benchmark for micro accounts
  • Average of 25 likes and 1 comments per post

Hashtags & Captions

Top Hashtags

#aarhus(5)
#visitaarhus(4)
#hotel(2)
#hotelroom(2)
#visitdenmark(2)
#workcation(1)

Based on 12 recent posts

Top Caption Words

start(4)
sofs(2)
let(2)
slow(2)
great(2)
perhaps(2)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional49% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Travel & Adventure

Content related to travel destinations and adventures

Relevance77%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance23%

Family & Relationships

Content about family and relationships

Relevance23%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English88%
Portuguese13%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post75

Estimated based on average engagement × 3

Audience Summary

This growing account shows low engagement with primarily English content. Average post reaches an estimated 75 accounts.

Best Time to Post

Best performing time: Thursday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @sofshotel's recent content

@sofshotel's engagement rate of 0.68% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 58% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 36 days between posts. low frequency typically leads to better audience retention.

Best performing photo generated 2.2x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a minimal approach with an average of 137 characters. This minimal style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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